C&A online store: Analysis, evaluation and comments

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good prices

low shipping costs

Diversity of offer

Short delivery times

Confidence

The C&A online store is comfortable, simple, practical and cheap. No shipping costs for all purchases and free returns.

74

your scoreUser Score: 3.4 (8 votes)

In its physical version, it is, without a doubt, a comfortable tent. A store to which any unwary fashion victim may come (voluntarily or not) without having an acute headache attack. Wide spaces, low ambient music, comfortable clothes, informal atmosphere… A blessing for those of us who suffer from the increasingly widespread Bérshkika Intolerance Syndrome. As a good German company, C&A is consistentand captures in its online version the spirit of its earthly manifestation.

C&A online store: a practical and simple store

The online store (of c-and-a, without & add-ons) is comfortable, simple, practical and cheap. No shipping costs for all purchases, no return costs and with heartwarming (and cunning) impulse buy deals (socks, underwear) when you checkout, just like in brick-and-mortar stores. To increase the feeling of familiarity with the physical environment, even the shopping basket is simply called a “bag”, and to pay you have to click on “proceed to checkout”.

It is true that the quality of the clothes is not extraordinary or has a design trendy, but in many cases it is comparable to its competitorsWhat . It is true that the breadth of its catalog is not as large as that of , but it very successfully covers all the garments that an average person may need. And it is true that it is not aimed at any specific client, but it perfectly covers the basic needs of children, adolescents, young people, the elderly, etc. with the sole premise of good value for money.

Of course, it is well known that your online store has emerged in a secondary to your main strategy. C&A ecommerce suffers problems which, in some cases, can be considered serious. As a waiting period from among… six and ten days. Or the obligation of a minimum purchase of 9 euros. Or the absence of support via chat. Or the impossibility of payment by transfer or cash on delivery. Or the inability to receive or return the order in one of its physical storeswhich, according to the website, have no relationship with the online one.

Additional content in the C&A online store

In any case, the German company tries to make up for these shortcomings with amount (and variety) of content throughout the website. All the information related to the purchase and shipments is clear and accessible, it has a size search engine, it shows the composition of the garments, and it advertises a corporate section, called “we care”, which seems to be more than just self-promotion, with multiple initiatives related to sustainability and Corporate Social Responsibility in general. To increase the feeling of security in the purchase, it announces that its logistics operator is and to touch up the great lack of the lack of online-offline relationship, allows clothing arrangements in their physical stores.

C&A online is not the best online shop in cyberspace. But, even with severe shortcomings, it maintains with dignity the essence with which it convinces its clients from the physical world every day: Good prices and simplicity

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