Contentsquare closes a €584M round and doubles its valuation in just one year – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

The French company specializing in analytics Contentsquare, has closed a new growth investment round, for a total of 600 million dollars (more than €584 million)which is divided into 400 million dollars (more than €480 million) in Series F capital and 200 million dollars (more than €190 million) in debt financing.

The operation was led by the global investment company Sixth Street Growththus joining previous investors such as Bpifrance, LionTree or SoftBank Vision Fund 2. The line of credit includes contributions from BNP Paribas, Crédit Agricole Corporate & Investment Bank, Goldman Sachs, JP Morgan and Société Générale.

Thanks to this new round, your valuation is 5,600 million dollars (more than 5,400 M€)exactly twice the valuation of June 2021when he closed a series E for 500 million dollars (€418 million). At that time, he announced an ambitious expansion plan, which included the creation of more than 1,500 new positions in the next three years, including the opening of a hub in Barcelona, which is already active. At that time the company cataloged Barcelona as «an attractive city, with great connections with the rest of Europe and a receptive market where large companies in the technology sector are already installed in the city and therefore, there is a large dynamic technology community and great digital analytics professionals who will cover the company’s need.

In any case, this new injection of capital that has just been will serve to increase their investments in organic innovations, in addition to a series of mergers and acquisitions, support the long-term growth of strategic markets, expand into new markets to continue developing and refining its offering focused on digital accessibility, privacy and sustainability.

See also  Celeritas launches two new products to improve reverse logistics in eCommerce

ANDn the last three years they have closed six acquisitions like, the Israeli company Clicktale in 2019, a web analytics tool; Dareboos in 2020, a web optimization and loading speed test tool; Y an online data analysis tool.

“This new round of investment is a testament to the boundless ambition of our team, which is focused on helping businesses of all sizes deliver digital experiences that are more human, seamless, frictionless, rewarding and inspiring”said Jonathan Cherki, CEO and founder of Contentsquare.

Accelerated Growth of Contentsquare

Founded in 2012, Contentsquare currently has offices in cities around the world such as London, New York, San Francisco, Munich, Tel Aviv, Tokyo or Singapore, as well as Madrid and Barcelona.

The contentsquare platform capture billions of digital interactions per month (clicks, touch gestures, content interactions, etc.) across mobile apps and websites, and turns these behaviors into smart recommendations that businesses can use to improve digital experiences, increase revenue, and drive innovation within organizations. organizations.

They offer five main products: CSDigital, aimed at analyzing the customer journey on the web and the content; CS for Appsto optimize the experience of mobile applications; CS Find and Fix, find bugs and improve loading time; CS Merchandisinganalyze products and prices; CS Insights, provides recommendations, benchmarking, and scoring. In addition, they offer Cookieless Analyticsto disable first-party and third-party cookies.

Currently, Contentsquare maintains a year-on-year revenue growth rate of over 100%, annual recurring revenue (ARR) of several hundred million dollars and a team of 1,500 people in 17 offices around the world.

See also  AmazonFresh Pickup: fresh food in your trunk in 15 minutes!

Equally, they have more than a million customers from the retail, luxury, entertainment, telecommunications, travel, automotive, B2B and financial services sectors, of which 30% are on the Global Fortune 100 list. They include BMW, Puig, Clarins, Decathlon, Giorgio Armani, Samsung, Sephora and Huawei.

Image

Stay informed of the most relevant news on our news channel

Loading Facebook Comments ...
Loading Disqus Comments ...