The is a technology that has been spreading little by little. Thousands of users find this type of visual content extremely attractive and soon this technology will be incorporated into the personal and professional life of each user. For this reason, Google thinks of carrying through its innovative TourCreator.
Google’s new bet wants companies to be able to use this technology to create new immersive experiences more easily and with professional results using 360° images.
Thus, if you imagine being able to enter a house directly before buying or renting it, knowing the facilities of a company or school before going for the first time to take an exam, or visiting a hotel before making a reservation, Tour Creator will do it reality with just a couple of clicks.
How to use Google Tour Creator
The only thing you will have to do to create a virtual reality experience with Tour Creator is to enter your and click on the option “Create a new tour”. The platform will request a name for the project and the description that you want to add.7
Now you must select 360° photos that you want to add to make the virtual reality space in your project. If you do not have these types of photographs you can use those that have been added to Google Street View using a certain place as the background of the virtual reality video action.
All virtual reality experiences created with tours Creator will be published on the platform Google’s 3D content library, from where companies can integrate them into their websites and thus show the world more about their job sites and the offers they want to publish.
Many companies are already using virtual reality from Google
The idea for Tour Creator arose from Google’s virtual reality experience in the education sector. the app Google Expeditions has so far led to 3 million students and teachers globally to know countless places in the world without leaving the classrooms in the schools.
some of the success stories of companies that have used Tour Creator to integrate virtual reality into their businesses. One such case is the Moinian Group, a real estate agency that offers previews of its luxury apartments.
Secondly, Time Out New Yorkwhich offers publications for people to discover new leisure opportunities in the American city, has used Tour Creator to integrate much more interactive and immersive experiences in their recommendations, much more useful than a simple video.
Also, Spectrum Designs, a non-profit organization that employs adults with autism, has found in Tour Creator an ideal way to train its new staff, since, according to the organization, people with autism are very sensitive to sights and sounds and through virtual reality they can be shown exactly what to do on their first day on the job.
So now you just have to add images to be able to create your own virtual reality experiences on your website. Anyone from the browser can enjoy this experience.
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