How to do surveys with GIFs on Facebook – Marketing4eCommerce

Surveys are a fun and dynamic way to know the opinion of the contacts and consumers in the . Facebook Question It was first launched in 2010 and after two years of use it was closed in 2012 as it seems that it had arisen before its time. have now been announced the new surveys with GIFs on Facebook with which you can ask a question and choose between the options photos or animated GIFs as answers.

Surveys are an attractive way to find out the opinion of users on social networks

Facebook seems to want attract your younger audience. Behind the Acquisition of the survey application aimed at adolescents now come the surveys with animated GIFs that allow both users and the page to ask questions about any topic and find out their opinions or start online conversations through these types of moving images.

Without a doubt the surveys in social networks are at their peak. Almost two years ago, it launched its survey format for choose up to four different options and very recently this type of publication through Stories. GIF surveys are now coming to Facebook so users can respond using images instead of just text.

An example of its use was published by Matt Navarreeditor at , in which he asks his followers to respond: “How about other people being excited for Christmas?”

Facebook’s push towards graphic content It hasn’t stopped, and it wants to give a new boost to GIF images in the news section of its users by learning about the success they have had both in the publications and in the responses through comments.

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With this new strategy, Facebook seeks to increase participation in publications, creating interaction and a new way to react to questions from both Contacts and Business Pages.

How to use GIF polls on Facebook

The survey icon will be displayed once the user has clicked on “What are you thinking”if you are in your profile or in “write something” if you are publishing through a page.

The user can then introduce a question and present two different answer options. For example, compare two movies to find out which one your contacts like the most.

There is no limit to how long a survey should last, and for each option to choose, the user will have a 25 character limit. In addition, you can add photos or animated GIFs to make a more attractive representation for your question, you just have to search the image with a keyword similar to how animated GIFs are searched on WhatsApp or when responding with comments on Facebook.

The creators of the survey they will be able to replace the animated GIFs whenever they want, in addition to being able to manually set a closed date to finish it, or leave it open without a time limit. The results of the survey can be consulted by the creator of the same but they will also be able to know those who have participated giving their opinion.

What do you think of this new way of interacting on Facebook?

Image: ShutterStock

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