Low Cost Market Study – .com

Guide to carry out a low cost market study, in which we will see the recommended tools to validate or rule out a business idea.

Here I have gathered the cycle that I dedicated to the necessary steps to carry out a low cost market study with free tools. In this way you have it at hand to consult the 10 points and the order in which I recommend them:

• : One of the first things we should consider when we are going to set up a business: Market research! We start with active demand and market trends 🙂
• : We see it with Google AdWords Planner, which will tell us the market volume of our active demand, to validate or discard our business idea.
• : Facebook Ads, which will tell us the minimum market volume of our passive demand, to validate or discard our business idea.
• : We are going to see how to use the National Institute of Statistics (INE) to see how to discover potential opportunities, markets and niches.
• : We are going to start collecting feedback from our close circles: Family, close relatives, acquaintances, customers and suppliers. How does our idea sound?
• : We are going to consider launching a crowdfunding campaign to launch our business idea, to validate it and finance its launch.
• : We see a tool that will allow us to better understand the behavior of the market: Consumer Barometer.
• : We see a tool that will allow us to know opinions, frustrations and consumer requests: Google.
• : We see how to do a study of the competitors to analyze the state of the market.
• : Last installment of the low cost market analysis cycle, in which we see how to put everything seen together to make the decision: Should we launch or not?

I hope you enjoy the cycle, that it serves to validate your business or project. If you want to go into more detail and learn more, I recommend you take a look at these courses:

You already know that if you subscribe you will have access not only to these courses, but also to all those available on . Go for it!