Can videos of a child unwrapping toys and spontaneously reacting to what they discover generate views on YouTube? Judging by the 29.5 million dollars per year (just over 20 million euros) that wins this channel that we are going to talk about, the answer is yes.
Is about Ryan Toys Reviewa YouTube video portal starring Ryan Kaji, a 9-year-old boy who leads the Forbes list of the accounts that accumulate the highest earnings on this social network. How did you get there? What is the secret of its apparent success? We see it below.
The boy who earns 29.5 million dollars a year for opening gifts on YouTube
Children are becoming the new masters of YouTube. We could enter into moral dilemmas but it is not our task, but to analyze the current situation around the digital world. In fact, if you remember, at the time we talked to you about and in the world, and about the phenomenon of
But the case of Ryan, an American boy who is only 9 years old, goes further, because money comes into play. Specifically, 29.5 million dollars, which is the scandalous figure that his channel rents him for his videos, positioning himself as the youtube channel that earns the most.
This is the rest of the Top 10 of those who earned the most this year, there are many novelties in relation but two other channels for children’s audiences also slip into the Top 10, Nastya and Blippi:
- Ryan – $29.5M
- t – $24M
- – $23M
- – $20M
- – $19.5M
- – $19M
- – $18.5M
- – $17M
- – $15.5M
- – $15M
, Ryan Toys Review, is based on videos (which Ryan’s own parents film and produce) where the little boy unwraps toys and plays with them. It all started as a result of a video published in 2015 that went viral. The video featured Ryan opening and going through a box containing more than 100 toys from Pixar’s popular “Cars” series. It was a hit at the time that quickly racked up over 800 million views.
Since then, the channel is based on daily reviews of different toys, and perhaps part of his success lies in the spontaneity and enthusiasm that little Ryan generally displays. Also in the surprise effect that he manages to generate in his audience. He already has just over 27.9 million subscribers, and more than 44 billion views. Almost nothing.
What else to tell about this channel? That the toys Ryan opens are bought by his own parents, and many of them are donated after being used in your videos. However, in the description of the latest videos on the channel you can already see links to toy brands. And this more advertising part would also explain the scandalous amount of income that this family has managed to earn through YouTube.
Be that as it may, without a doubt little Ryan must be the envy of all children his age.
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