We present you in this post a selection of films about marketing and advertising that you should not miss. These are our most filmy selections that will surely make you have a good time, ordered from most to least recent 😉
The Founder, The Founder or Hunger for Power (depending on the country) is a biopic-film about Ray Krock, who although he did not found McDonald’s, was the one who realized the potential of the business. A clear example of how a good strategist managed to turn the franchise into the world fast food empire that it is today.
This interesting documentary tells us the story of Rod Canon, Jim Harris and Bill Murto, Tired of being mistreated and underestimated by their bosses, three co-workers at Texas Instruments decided to quit their jobs and start their own computer company in 1981, which they called Compaq.
His company managed to shake the foundations of one of the most important companies of the time IBM and start the era of clones, which will revolutionize computing by popularizing PCs around the world.
Joy (2015)
joy is a movie 100% recommended for entrepreneurs and marketers. Its protagonist, Joy Mangano, is a woman who from her chores as a housewife became a businesswoman valued at millions of dollars for the sales of her inventions. She became famous by designing the Miracle Mop, a self-squeezing mop that became an overnight television bestseller. Joy knew how to transform her knowledge of the cleaning arts into innovative and easy-to-use products.
Although you can appreciate a classic story where marketing was traditional, with this film you do not stop learning the elementary rules of a marketing strategy.
Although there are several films based on the life of the Co-founder of Apple, I have decided to choose the last one of all sincerely for the quality of the director Danny Boyle (Trainspotting, Slumdog Millionaire) and its main actors: Michael Fassbender, Kate Winslet and Jeff Daniels.
The film is based on the only biography authorized by the one written by Walter Isaacson. Focuses on 3 important points in Jobs’ career: The launch of the first Macintosh computer (1984), the first NeXT computer (1988), and the introduction of the first iMac (1998). Each of these releases coincides with a key personal moment in the life of “this mild-mannered genius”: His ex-girlfriend’s paternity suit, his resignation from Apple, and his subsequent return as CEO of Apple. Manzana.
Impressive to see the creativity, originality and dedication of a genius like yes, by far!
The True Cost (2015)
A documentary film available on Netflix and directed by Andrew Morganwhere different aspects of the fast fashion industry are shown and discussed from an approach that encompasses environmental, social and psychological aspects and how this industry is linked to a capitalist model where workers in developing countries are exploited by low salary.
The documentary was developed under a interview format with environmentalists, garment company workers, factory owners as well as people who promote sustainable clothing production.
Walt the Dreamer (2015)
Also known as Walt before Mickey, it is a film based on the only book about Walt Disney that has the approval of the Disney family. It shows the conflicts and adversities that the historic businessman had to face before building the enormous studio that would become a world icon and the complicated path he had to travel to create his masterpiece: Mickey Mouse.
Chef (2014)
She is known as #Chef in Spain and Chef at home in Mexico. In this film we discover the story of the chef carl casperwho quits his job at a famous Los Angeles restaurant, to confront the controlling owner, for refusing to give up his creative integrity.
While in Miami, he partners with his ex-wife, his friend and his son to open a Cuban street food stall, thus returning to his roots and falling in love with cooking, his true passion.
Based on true events, this film directed by Martin Scorsese narrates the life of Jordan Belfort, a mid 1980s american stockbroker. At the same time that Jordan himself tells us about his resounding life, he also presents us with a series of lessons that we could well use for marketing, business and, above all, sales.
Among the lessons you can learn from this film are: dedicate yourself to what you are passionate about, train and motivate your team, discover what needs your client has and above all: do not underestimate opportunities no matter how small they seem, since they can be very useful for learning new things.
Not (2012)
Of Chilean origin, this policy gives an example of how marketing can also be used in political matters, by recounting the No political campaign during the 1988 plebiscite that sought to overthrow the Pinochet dictatorship.
René Saavedra was a successful publicist who was approached by the political committee of No to ask him some questions about his advertising proposal. He agrees and realizes that the campaign is based on a sad and unattractive litany about the abuses committed by the regime. Hoping to put an end to Pinochet’s tyranny, he decides to be part of the publicity committee and proposes a change of strategy focusing on the abstract concepts of joy and creating the song “Chile, joy is coming.”
Starring Gael Garcia Bernal, Alfredo Castro and Luis Gnecco, it was the first Chilean film to be nominated for an Oscar in the category of Best Foreign Film.
The best movie ever sold. Documentary (2011)
After the success in 2004 with «super size me» its director morgan spurlo returns to the field of documentary with «The greatest movie ever sold».
In this documentary, Morgan Spurlo tells us shows the power that big brands have in the film industry, as for marketing and advertising purposes the script of a movie can be changed at the request of the advertiser and as the desire to sell and create new needs in consumers makes the demands of advertisers are endless.
Impressive to see a city like Sao Paulo, totally empty of advertising and how the merchants have changed their way of advertising because of this. The approach that Mogan Spurlo makes on how to advertise a shampoo created to be used both for people and for horses is tremendous. Great!
12 years have passed since the shooting of this film. You can already imagine the number of updates that this social network has provided during these 10 years, how many times its fall has been predicted and there it remains intact as the most important social network.
“The Social Network” directed by the incredible David Fincher (Gone Girl, House of Cards, Zodiac) and starring Jesse Eisenberg and Andrew Garfield playing the two creators of Facebook Mark and Eduardo Saverin respectively.
Based on Ben Mezrich’s book “Accidental Billionaires” has the same screenwriter as “Steve Jobs” Aaron Sorkin (Sorkin is apparently motivated by affable personalities).
The film tells us the creation of the social network but seen from several points of view.
- the creator’s
- That of his best friend and later fired Eduardo Saverin who was the capitalist partner in the first phase of this social network.
- That of the creator of Napster, Sean Parker, who managed to get Silicon Valley investors to finance this social network.
- The Winklevoss twins, Harvard classmates of and Saverin, who claimed that Zuckerberg had plagiarized the idea from them.
This film is very interesting from all perspectives: the creation of the platform, the character of the genius behind it, the marketing that was carried out and the immense work of innovation that daily accompanies this gigantic social network.
The Jones Family (2009)
Although it was not a success at the box office, this film has a lot of crumbs, since it is about a supposed family made up of a married couple with a son and a daughter, who move to an upper-middle-class neighborhood and quickly become a sensation. of the neighborhood, envied and adored by all.
Nevertheless, the Joneses are not a royal family, but employees of a marketing company perfectly executing a marketing strategy to introduce a series of luxury products in the neighborhood.
13.99 (2007)
Film showing a publicist who, Tired of having your great ideas pushed back on the part of the marketing managers, he decides to do everything possible to get himself fired and ensure a good early retirement.
Directed by Jan Kounen and starring the Oscar winner 13.99 is a comedy of excesses, where we are introduced to an eccentric and hedonistic main character (to put it finely) a bit of a cliché, but where he shows himself well “Who decides what the public will want tomorrow”.
Thanks for Smoking (2005)
Its original title is “Thank You for Smoking”, is a film based on the novel of the same name by Christopher Buckley, where the story of Nick Naylor, vice president of the Academy of Tobacco Studies, is told in a satirical way.
Naylor is in charge of linking the consumption of cigarettes with any evil to consumers, but paradoxically, most of the financing of this company comes from the tobacco companies and of course, when presenting the results of their studies, tobacco never loses out.
Crazy People (1990)
A “classic” movie, not to call it old, which is also known by the title Crazy, crazy, but not so crazy. It is a comedy that shows Moore, a very stressed advertising executive, who on the verge of a crisis is confined in an insane asylum, where he begins to really prosper in his career, thanks to the other patients.
Moore has decided to ride with another patient, an advertising agency based on a dangerous and forceful message: always tell the truth about the products they advertise.
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