The fervent interest in healthy food and away from meat consumption has led one of the restaurant chains most linked to animal foods to open its . Burger King, aware that more and more customers want the taste and shape of a hamburger but with vegetable ingredients, has since these days a store in Spain where it only sells vegetarian products.
Constantly renewing its product catalogue, as well as directing its , the world’s second largest hamburger multinational now has an alternative restaurant for animal consumption. Burger King Spain has wanted to give a radical turn to its commitment to vegetarian, with three flagship foods of the firm transformed into vegetables.
The and the , which have been since 2019 and 2020 respectively with their non-meat version, where the Long Chicken (named for the occasion) has now joined. 100% plant-based products but respecting the original flavor, all three are plant-based (soy and wheat) and are the work of a partnership with The Vegetarian Butcher, Unilever’s plant-based meat brand.
The vegetarian line reached 13 million sales in Spain in 2020 alone
In addition, it is worth noting the good reception of these items that in 2020 had 4 million sales, in the case of the Vegetable Whopper, while the Vegetable Nuggets accumulated more than 9 million purchases. This was reaffirmed by the director of , a company that operates Burger Kings in Spain, during the presentation of the first 100% vegetarian establishment.
Where is Burger King’s vegetarian restaurant?
A restaurant located in Madrid’s Paseo del Prado, number 26. In front of Plaza Murillo, between the sides of the Prado Museum and the Royal Botanical Garden, this place has been completely renovated to offer only vegetarian products for the next few days.
Until when is Burger King vegetarian?
And it is that the vegetarian restaurant will not be, in principle, permanent. On a temporary basis, its doors will only be open for one month. Thus, on November 19, it will say goodbye to its vegetable appearance, although the three flagship products of this healthy diet will continue to be sold at all Burger King Spain locations.
Price of Long Vegetable, Whopper and Nuggets
Some products that, in line with the originals, barely cost a little more than these but remain under Burger King’s low-price strategy. Regarding the new Long Vegetal, this hamburger costs 5.50 euros, while the price of the Whopper and the Nuggets is 5.95 and 4.20 euros, respectively (the Nuggets come in a pack of 9 units, the 6 units cost 3.10 euros).
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