Definitely, surveys and forms have become an ideal way of collecting data which greatly speeds up the generation of marketing actions. Based on the fact that, today, it is vital for companies to know their customers to improve their shopping experience, we could say that online forms are key in this regard.
There is a great variety of digital tools that allow us to create all kinds of forms in a simple way, as well as the management and treatment of the data extracted from them. In this article, we list the best tools that are currently available on the web, focusing on the ones that will allow you to get the most and all kinds of useful information for your website or eCommerce.
A ranking of the best online form tools for your eCommerce
Unlike previous rankings, this time we have added great value to our traditional Top. It’s about the assessment of 33 experts in marketing and eCommerce, who have selected the best CMS tools for eCommerce after analyzing a long list of options.
This voting process was carried out for our Ecommtech Guide 2022, that for free. There you will learn about the best tools from 21 different verticals and the names of the juries.
With this change, we will no longer list the top tools in alphabetical order, but we will do it in voting order. However, the list of “Other tools…” yes we will keep it with alphabetical order.
With that said, let’s get down to business
The 8 best online form tools for your eCommerce
Other tools to consider
It is one of the best known and easiest to use tools in the market worldwide. It allows you to create forms for free, add questions, share their results and view statistics with graphs that are very easy to read.
In addition, it has the advantage of being part of the Google world, complementing itself with many of its other tools. Contracting the company service, Google Workspace (ex G-Suite), includes other functionalities that are very useful for teamwork (base monthly fee of €9.36).
It is a user-friendly option since, as explained on its own website, its forms correspond more to a natural conversation than to an interrogation.
Its operation is simple and practical: firstly, the client must select the template with which he wants to work (without the need to know how to program) and add the questions in question, secondly, embed the survey on the site (or, simply, share the link) and finally, get the results and use them to improve your business.
Can integrate with numerous tools, among which are Google Sheets, Analytics, Slack, Facebook Pixel and . Have €18, €45, €37 and €56 plans per month.
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- Foundation year: 2012
- Country: Spain
Is created in 2018 helps companies to collect data and information intelligently, automating the process through customizable workflows.
It allows you to create and manage online forms in a simple way through a Drag&Drop system and insert them into web pages or third-party applications such as Mailchimp, Telegram or Google Docsincluding the possibility of integrating online payments through Stripe.
To facilitate the capture of quality leads, Arengu has its own technology address verification of email and phone numbers, avoiding having to resort to the classic captchas to filter spam. In addition, it is a tool that is compatible with the Google AMP standard.
Offers 3 payment plans: €100 (up to 1,000 users), €250 (up to 10,000 users) and €500 (up to 50,000 users) per month. You can also create a free account with limited features.
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- Foundation year: 2018
- Country: Spain
Zoho Forms is the online forms tool generated by Zoho, a company that has a well-known and has more than 40 million customers all over the world.
It was created in 1996 so that companies could incorporate forms on their website and integrate them with other programs, such as Salesforce or Google Drive. In this way, a continuous data monitoring achieving automation of workflows.
It allows customize forms, to size your performance, create and share reports and configure email notifications. Create dynamic forms and subforms, allows you to create personalized messages, and offers analytics and tracking, among many other features. Their prices vary between €10 and €90.
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- Foundation year: nineteen ninety six
- Country: India
Wufoo is a web application that helps any business create easy-to-use online forms. Every time a form is generated, the system automatically create database and scripts necessary to collect and process the data collected.
I know integrates with leading brands like Square, Stripe, PayPal, Dropbox, Mailchimp, Salesforce or Twitter. Among its main clients, there are already National Geographic, Sony, Disney, Microsoft or Amazon, among others.
Has a subscription plan gratuitous which allows you to create 5 forms.
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- Foundation year: 2006
- Country: USA
The Cognito Form online tool is an easy-to-use form builder that allows its users to create Unlimited questionnaires (from registrations to payment or surveys).
All of them can be easily integrate into any website and shipments can be analyzed from any device. Your forms accept secure credit card payments through PayPal, Stripe, or Square.
One feature that users appreciate is that it allows them to pick up right where they left off, saving their progress to responses. In addition, it can be connected to Google Analytics and allows you to add fields with excel.
It is free up to 500 monthly entries. From there, it has plans of €14, €25, €33, €25 and €94 per monthwhich support different numbers of users, roles, and flows.
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- Foundation year: 2013
- Country: USA
Formstack was founded in 2006 as a solution to the problem generated by not having enough user information to be able to provide the appropriate service. With this no code toolwhich has functions such as digital signature collection, companies can easily create online forms to automate the most repetitive business processes.
Can integrate perfectly with Hubspot, Mailchimp and Salesforce, in addition to leading brands in the payment method sector such as Stripe or PayPal.
Have 3 plans -€47.50, €79 and €198- with free trial. It also offers the company plan that is tailored to the client. Today, it has more than 25,000 customersamong which is Netflix.
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- Foundation year: 2006
- Country: USA
Since its inception in 1998, this online tool has helped customers create online forms and surveys with over 100 pre-built templates that can be fully customized.
Once the form is embedded on the site, the tool activates its functionality to submit, analyze, share and download all the extracted data. Some of the brands that make use of Formsite are Ebay, FedEx or Harvard University, among others.
lets make a 14-day free trial and it has 6 payment options that vary between €20 and €199 per month (with annual contract).
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- Foundation year: 1998
- Country: USA
123FormBuilder It allows you to generate questionnaires, forms or surveys in an extremely simple way. You just have to choose a template and then edit it to your liking by dragging the personalization field that you want to add. When it comes to publishing the questionnaire, it will be as easy as clicking with a simple tutorial that does not require knowledge of code. In addition, it allows you to protect each one of them with passwords for your complete security.
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- Foundation year: 2008
- Country: Romania
As its name suggests, this tool allows you to create a personalized questionnaire in a few minutes at low cost, making it an excellent solution for those who need save time and money.
Turn paper forms into dynamic forms totally adapted to mobile devices and allows you to view data in real time.
It has a mobile app for users to complete forms from different devices and automatically generate reports or send the information to the system of your choice. A great advantage is that collect data even if there is no internet connection and then automatically syncs them when you get back.
It can be tested for free and only It has a €19 plan per user per month. Some of its most prominent clients are Pepsi and Coca Cola.
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- Foundation year: 2010
- Country: USA
Created in 2001, this tool allows design online formsdivide them into multiple pages -applications, registrations, orders, surveys- and embed them on the web, in the or send it by email.
At the design level, it can be visually adapted to the , it also allows attaching large files, it has multilingual support and it has an email verifier. Among some of its multiple functions, it detects duplicate forms, generate codes verification, bar codes and sends SMS.
Have 3 months of free use with limited options. Then drive 2 plans, €49 and €1,000 per year.
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- Foundation year: 2001
- Country: Holland
Formidable (Formidable Forms) is a wordpress form builder ranging from simple to very complex questionnaires. As the company highlights, it is the only plugin for WordPress that integrates the possibility of viewing the data collected from the front end of the web.
Supports many payment methods and customers should not leave the page if they choose to pay by credit card. Also, schedule notifications by email, SMS messages and API actions and send personalized emails. With the data obtained, generate eye-catching graphics that can be used to create listings, directories, etc. Among its clients are brands of the stature of Audi or H&M.
Their prices vary between €37.50 and €284.50 per year.
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- Foundation year: 2007
- Country: USA
It’s a complement administration of forms for wordpress specialized in the creation of personalized questionnaires and flows.
As in the case of Arengu, it uses a drag&drop system to make it easier for its users to create forms. It also implements column building and encourages building accessible forms for people with disabilities according to WCAG 2.1AA.
It offers different paid versions to suit its users, ranging from €59 per year to €259, with an intermediate option of €159.
- Foundation year: 2008
- Country: USA
It was designed in 2009 with the support of the team Zerion Software to maximize efficiency, eliminate efforts…