YouTube continues to remain one of the platforms preferred by the youngest, as shown by the millionaire audience of the . This is well known to fashion youtubers, who use the social platform to project their videos on fashion, beauty tricks or lifestyle to the public. Without large investments (many of them make their videos at home, from their own homes), they have managed to conquer millions of followers who try to imitate them.
What’s more, some have managed to make their passion their way of life, collaborating with well-known brands and even launching their own fashion lines or beauty products. We review in the following ranking who they are the 20 most influential spanish fashion youtubersordered by number of subscribers and with data as of August 31, 2022.
But, first of all we wanted to clarify that, although some of the included channels have been without uploading content for a while, we have decided to continue counting on them. This is because they accumulate a large number of subscribers for whom continue to be referents and those who still come to be entertained, seek advice, discover styles and learn about fashion. Now yes, let’s start!
Who are the 20 most famous Spanish fashion youtubers
1. Patrick Jordan
Number one on our list is still for her, Patry Jordan. This more than known by everyone repeats position with envelope beauty that was born years ago, and that since then conquers its followers. Although at first he uploaded videos of all kinds, also related to sports, his channel, girls secrets, began to focus on hairstyles: beauty tips, party hairstyles, types of cuts, etc. Although it has been a year without updating content, he has gone from 4.5M to 4.57M followersand now has 641,913,353 views.
2. Dulceida
And another familiar face is that of Aida Doménech, who you will surely have seen in more than one commercial. Her journey began in the network years ago, and since then her fame has not stopped rising. Although she has different ones from her, today we will focus on her YouTube channel, a miscellany of various disciplines. She is very autobiographical, so she can tell you about her vacation, how to cook an omelette or a concert that she liked. It repeats second place in our ranking, although it drops from 2.2M subscribers to 2.17M. It has a total of 303,986,093 views.
3. Manu Rios
And finally a male face in this ranking! Do you remember? She appeared last year in position 4 and in 2022 climbs to the top 3, with 1.76M followers and 57,095,329 views. vVideos about fashion, travel and big brands with which it collaborates, such as Dior.
4. Paula Gonu
Fashion Instagramer and youtuber, accumulates in this social network 1.5 million subscribers (it drops a bit, since in our previous ranking we had registered a total of 1.56M, perhaps because it has been a year without uploading new videos). Regarding views, it currently accumulates 196,439,984. What can we see on your channel? Music, cooking, of course fashion and cosmetic secrets, exercise…
5. Dare to DIY
The Barcelonan Sylvia Salas repeats another year in position 5. For those of you who do not know her yet, we will tell you that she is a fashion blogger who has , in which she currently posts a total of 974,000 subscribers (2,000 fewer than the previous ranking) and 90,234,003 views. His world revolves around Do It Yourself (DIY) ideas, techniques and projects, like this one that we share with you…
6. Grace Villarreal
And another of the queens of beauty tutorials could not be missing from our post either. You will know her from our previous rankings. In this year’s, the number of her followers drops a little, from 847,000 to 837,000, but increases its views to 139,013,969, staying in the same position number 6. What can you see on his channel? Tutorials on fashion, makeup, hairstyles, product reviewsas well as cooking videos and others in a humorous tone.
7. Marta Riumbau
Position number 7? Again, for, a Barcelona expert in fashion and decoration who, although she ceased her activity on YouTube a couple of years ago, maintains the account with a total of 618,000 subscribers and 91,175,750 views. We highlight her career: as a result of appearing on the net, she managed to launch her own clothing firm and is today one of the most influential faces in the sector in our country. Her videos combine fashion and beauty advice, lifestyle, decoration…
8. Sara Sabate
She defines herself as a fashion and beauty lover, although in recent times she has mainly uploaded cooking recipes. The fact is that Sara Sabaté also remains in her position from last year, with 4 thousand more subscribers (from 461,000 to 465,000) and a cumulative 66,178,790 views. What can we say about her? She is a fan of the big French fashion brands, she lives in Paris, she has training in artistic makeup, specialized makeup and styling. And she talks about all of it. Do you follow her?
9. Sara Baceiredo
He has gone from tenth place to ninth with his 374,000 followers (14 thousand more than the previous edition) and 55,946,082 views. On her channel she focuses on the world of fashion, travel or everyday curiosities. And if you still don’t know her, we leave you the following video…
10. Arantxa Canadas
A concern for fashion turned into a passion… and a job. , passionate about fashion, she keeps her channel with 367,000 subscribers (a figure that decreases with respect to the previous ranking and that makes it drop one position) that follow their advice on fashion, outfits, trends, beauty or lifestyle.
11. Secrets and Colors by Miriam Llantada
And in a ranking that, in general, is not experiencing excessive changes compared to last year, the rise of Secrets and Colours, of inspiration about beauty, fashion and art that last year slipped into position 13 and this rises to 11, with 99 thousand more followers (goes from 200,000 to 299,000) and 23,851,711 views.
12.Teresa Sanz
Last year and María Pombo shared positions 11 and 12 because they both had the same number of subscribers: 249,000. However, coincidences like this do not happen every day (or every year), so Teresa has managed to take the lead thanks to her 256,000 subscribers this 2022.
This young youtuber posts vlogs, tips, hauls (videos showing her latest purchases), lookbooks, school supplies or trends…
13.Maria Pombo
with 26,548,509 viewsY with 247,000 subscribers (2,000 less than in 2021), he is ranked number 13. Despite the fact that he has not uploaded content to his channel for 3 years, as we can see, it continues to be successful among his fans. Pombo is well known not only for her social networks related to the fashion sector, but also for her presence in magazines and gossip shows.
14. Alexandra Pereira
We continue the list with , which maintains its position compared to 2021. Also famous on other social networks such as Instagram, on YouTube it already accumulates 219,000 subscribers and more than 30 million views. What do your videos talk about? Fashion, travel, lifestyle…
15. Aretha The Cookie
The dynamic of was to upload a new video to your YouTube account every Monday. We say it in the past tense because currently it has not registered activity for a few years. And yet Aretha The Cookie remains the same from last year’s position. Although it goes from 144,000 to 132,000 subscribers.
16. Patti Santamaria
Is Youtuber of fashion, lifestyle, makeup and trends It debuts for the first time in our ranking and it is with no less than sixteenth place. patty has 97,600 subscribers and accumulates 11,287,457 views. With a fairly high posting frequency, he keeps his audience up to date on the best trends with hauls, tips, and forecasts.
17.Marta Carriedo
Her looks, her trips, the products she uses or the treatments she does… He talks about this and more on his YouTube account, which drops from position 16 to 17, and has 69,700 followers.
18. Bartabac mode
This year, it also drops one position. With almost 3 thousand more followers (a total of 50,700) and 5,551,725 views. We are talking about Silvia García’s channel, a fashion youtuber who, in addition to succeeding on other social networks, has managed to publish, of course, fashion.
19. Peeptoes
is the YouTube channel of Paula Ordovás, one of the best-known fashion bloggers in our country. In it he shows us tips on makeup or different looks for everyday life, as well as videos on sports and health. This year down a position and goes from 36,700 to 37,800 subscriberswith a total of 4M views.
20. Martha Lozano
Marta Lozano, a very present on Instagram who also makes her first steps on YouTube, also drops one position, closing our list. Here’s what’s up from 29,600 followers to 28,5000and count 763,945 views.
Lastly, we wanted to make a special mention of , a channel for fashion, trends, hauls…, which this year is left out of the ranking. And so far our TOP 20 with the best-known fashion youtubers in Spain today. Which ones inspire you the most? Do you dare to follow them?
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