Currently, according to data from the World Tourism Organization (UNWTO), 1 out of every 10 jobs in the world is in the tourism sector, and depending on the geographical areas, the percentage of the population dedicated to this sector can reach up to 40%. , affirm sources from Ostelea Tourism Management School. In addition, a study carried out by Adecco shows that training in tourism is among the 20 careers with the most professional opportunities and vision of the future in Spain in 2022.
With the end of 2021, the tourism sector concluded its activity with 88,000 million euros, which represents more than 60% of the recovered activity. According to Exceltur projections, this 2022 the sector expects to grow by 53%. For this reason, tourism is experiencing one of the most decisive moments, in which its growth will depend directly on its evolution and adaptation to the new times.
The professional profiles that are most sought after are Digital/IT, direct customer service and data analysts, a demand that must be covered through a wide range of training offerings that apply the new skills indicated, as indicated in the report ” The future of work in tourism and skills development”. In this sense, on March 16, the Fira de Barcelona will reopen its doors in the face-to-face format to receive the different educational institutions in the annual celebration of the Saló de l’Ensenyament, an orientation event that brings together more than 200 stands training offer, including the Ostelea Tourism Management School.
What are the advantages of studying tourism?
In order to promote studies in tourism, Ostelea Tourism Management School exposes the 4 competitive advantages to opt for these studies:
1. It is the engine of the economy of many countries and its main axis of development.
The fact that tourism is one of the sectors that contributes the most to the Spanish economy reflects the great experience and trajectory that the country has in the sector, which is the cause and effect of the fact that Spain has very diversified destinations and companies and competitive with great quality service.
2. It is the most dynamic and transversal sector.
Tourism not only covers hotels, but also destinations and geographical areas. There are innumerable job opportunities, since it is one of the sectors that evolves the most and in which more opportunities are created in all the functional areas of the company. It also covers many types of companies, from the most traditional accommodation or travel agencies to leisure companies, guides, shows, congresses, as well as the most innovative and disruptive business models on the market.
3. It will implement “Industry 4.0” in Spain.
We are talking about a sector that has a vision of the future, culture, training, development, technology, reinvention,… Without a doubt, it will implement the industry of innovation and new technological challenges. In fact, the sector is currently already reinventing itself, gaining momentum and moving towards a more sustainable model. It is time to build the new tourism, one that is more inclusive and innovative, that generates economic wealth in destinations while reducing socio-cultural and environmental impacts. Highly educated people are also required, capable of contributing to the creation of this new tourism paradigm and capable of creating and contributing to the companies of the future.
4. Cultural exchange and geographic mobility.
Constant contact with travelers is a cultural exchange that not all sectors can offer, at least not so directly. On the other hand, the sector offers the geographical mobility of the workers, the mastery of different languages and cultures. Working in tourism means being part of that positive imaginary related to culture, gastronomy, leisure, society, the place, so it also requires constant learning in connection with the place, the culture and the language offered by the different destinations.
“The great advantage is that, being the engine of the Spanish economy, the opportunities to develop a professional career in this sector in our country are very wide. In addition, it is the only sector in Spain in which job opportunities can be found in any town in our geography. Right now, it is the most dynamic and technological sector that exists,” says Alejandro Alegret, a teacher at Ostelea Tourism Management School, one of the tourism schools that will participate in the Saló de l’Ensenyament.