In 2020, the coronavirus has drastically changed the way we live, leaving an important mark on our society that will continue to be present in 2021. An increasingly digitized world in which online shopping, online games and the Internet have become the new normal.
The design is not an exception and must also adapt to the changes and needs that arise. 2021 will be a year marked by eclecticism and we will see how different trends and styles merge and feed off each other. Discover with us what will be the main trends in design in 2021.
1. 3D design
3D design grows every year and in 2021 we will see it more frequently and in different fields such as typography, icons, emojis, animation, websites, apps and advertising. It is a trend that has been consolidated over time thanks to technological advances such as virtual reality and augmented reality as well as higher internet speeds ().
3D design It has come to stay and will undoubtedly be the reigning trend in 2021. Those designers who do not have skills in this field will have a hard time surviving in the next decade.
2. Retrofuturism
The current situation in which we live in which any time in the past was better increases the nostalgic for the old days. Brands and designers know this and that is why they look to the past for inspiration.
Blue and purple tones, sharp lines, chrome effects, neon and pixel art they define the visual style of retrofuturism in which everything revolves around technology and science as a source of progress. The popularity of series like Stranger Things or the resurgence of vinyl are some examples that Retro is fashionable.
3. Surrealism
After a 2020 that could well be the plot of a fictional film, it is not surprising that surrealism becomes one of the design trends for 2021.
Designers will make impossible combinations become possible, blurring the line between real and imaginary and making us believe that everything can happen. Surrealism will often be used as a form of criticism or complaint and used in conjunction with other trends such as 3D design.
4. Psychedelia and Pop Art
In 2021 we will see the return of illustrations with vibrant colors, grainy textures, and eye-catching titles that defined the style of the 1960s and early 1970s.
The goal is to capture the user’s attention in a world marked by the sobriety typical of minimalism in recent years. For this, a excessive use of color, abstractions and optical illusions. The graphic style of comics is back to break the visual monotony and get us to wake up from our lethargy.
5. Designs inspired by nature
It is a trend present in all the lists during the last decade but each year it grows in followers and has a great influence on the design of containers and packaging of sustainable products.
The greater social awareness of the environmentnot only of the population, but of the brands, together with the longing for nature caused by the successive quarantines has fueled an even greater boom in nature-inspired designs.
It is about bringing the user closer to what he cannot enjoy. If we can’t go to nature, let’s bring nature to us.
6. Socially responsible designs
We have seen in recent years how brands begin to abandon established stereotypes in favor of authenticity. every time we see fewer professional models and more walkers and illustrations in advertising campaigns.
2021 will be a year in which diversity and uniqueness will be celebrated more than ever and applied beyond simple inclusivity in search of real change in society.
7. Monochrome and duotone designs
Minimalism will be taken to a new scale through the reduced color palette to the minimum possible with monochrome and duotone designs.
We are increasingly exposed to more information and spend more time in front of a screen. This trend emerges as alternative to ornate designs that distract the user with their multiple elements. It seeks to create a relaxed atmosphere for the user while facilitating reading with a structured and clear composition.
8. Voxel Art
It is one of the hottest design trends in 2021. Voxel art is a form of digital art that combines pixel art and 3D design to create illustrations, animations and video games.
If you’ve ever played or played Minecraft, you know exactly what we’re talking about. It is precisely his childish and retro style, based on the creation of complex figures from the repetition of a single elementwhich has caused its emergence.
This is a growing trend, especially in the fields of animation and video games, so next year we will see much more voxel art.
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