Today, It is one of the most famous social networks in the world. So, in terms of popularity, it has surpassed Youtube and is weighted at the same level as Facebook and Instagram. For this reason, experts point out that It is a platform that will continue to stompgiven that your proposal is attractive and It has captured the attention of all kinds of audiences..
As a consequence, although it was mainly designed for the youngest, the truth is that, Currently, it is also used by adults over 30 years of age.. Well, she has managed to encourage them through its format with effects, particular sounds, etc.. Thus, a social network that has more than 500 million active users.
However, beyond knowing that it is a social media app created in China, many users have no knowledge about its history and evolution. That is why, from this post, we will focus on letting you know who created TikTok and whenas well as its most enigmatic characteristics and other curious facts of great interest.
History and Origin of TikTok When and who created this new social network?
While it is true, TikTok It is a social network of Chinese origin released in september 2016by the Chinese technology company known as “ByteDance”. At that time, the platform I adopt the name “Douyin” What does it mean “vibrating sound” and basically it was a developed over a period of 200 days. During that year, despite the fact that its launch was carried out, the Chinese technology company was not clear about the establishment of the social network in question.
The reason why, in 2016 I present little expansion and only got 100 million users, with over a billion videos viewed every day. Subsequently, in the year 2017ByteDance bought musical.ly for an amount of 1 billion dollars. This referred to a social network specialized in content based on videos and live broadcasts. Thus, its main characteristic was making short videos (between 15 and 60 seconds) using different effects, filters and speed settings.
Thanks to the assets of musical.lythe aforementioned technology company decides to migrate the accounts of said platform to the enigmatic social media app that, until now, was known as “Douyin” in order to take advantage of the young user base of the American digital platform. With this, it managed to expand said application in other countries, making disappear the powerful concept of “musers”that is, the influencers of musical.ly who stood out for their creativity, mainly.
That way, as of September 2017TikTok begins its recognition worldwide and begins to attract the attention of the younger public. But it was until January 23, 2018 which peaked at number one among the largest free mobile app downloads in Thailand and other countries. Added to this, during that year, boosted its recognition in the United Statesthanks to the fact that several celebrities in this country began to use it and make special mention of it.
So, it quickly became one of the most downloaded mobile apps in the US. Well, I get to accumulate 80 million of decreases in that country and around 800 million in the rest of the world. Therefore, at the end of 2018TikTok was already available in more than 75 languages and 150 markets globally.
In this sense, the social network could be considered as a popular social network in 2019reaching more than 738 million downloads. While for the month of april 2020the Chinese platform has already ranked second as the mobile app with the highest number of downloads, in general terms.
What are the characteristics that have made TikTok a success among millennials?
Via TikTok, millennials made it find your own identity in a social network, thanks to the fact that its different tools make it easier for them to create quality content. But, beyond this, most people wonder What does TikTok have to have succeeded so much among said generation and even, capture the attention of other conceptions.
Well, mainly, this is because TikTok offers a proposal different from those of other social networkssince it is based on the publication of short videos that are often last between 15 and 60 seconds. Which are accompanied by choreographies in front of the camera or fun challenges accompanied by good music that they cause great fun.
Under this concept, the Chinese social network manages to viralize different contents effectively and this feature is one of the main keys for young people to want to advertise on it. So, virality is pointed out as one of the particularities that have made TikTok Succeed with the millennials. For his part, the video editor offered by the social media app is also an incentive for these people.
Well, in addition to facilitating the recording of videos, it also allows them to be enriched in a simple, exclusive and fun way. Taking into account that, it offers tools to insert sounds in the recordings, apply different effects, optimize the image through filters, place text and stickers, add different audio, etc. Undoubtedly, this feature It has generated a feeling of satisfaction and encourages them to continue with their activity on the social network.
Even his viral videos vertically, It has also favored the triumph of TikTok, to a large degree. Which, despite the fact that before it was considered an aberration, currently andIt is one of the proposals that has given the most stature among young people. Therefore, since they were already interested in seeing the videos vertically, the Chinese social network opted for it and thus, It has also marked a trend that, in some way, has been requested by these users.
In short, millennials or generation Y consider that TikTok is an opportunity for unlimited entertainment and a mechanism for achieve social recognition, creatively. Therefore, they focus on generating interesting content with which they can obtain their own stamp on the platform and thus gain more recognition among different users from all corners of the world.
TikTok Vs MadLipz How are they different and why are they so often confused?
Basically, madlipz is an application that allows you to dub videos through fragments of certain movies or series. In this sense, its main attraction lies in the fact that it offers the possibility of placing a voice (adding your own) to the characters of these contents in order to create funny scenes.
Which, without making any type of registration, provides the necessary tools for you to record your own video with a duration of 15 seconds maximum. Due to these fundamentals, it is a platform that tends to be compared to TikTok. Since, as it allows you to record short videos and bets on the creation of creative content where humor is paramount, often confused with TikTok.
However, both applications present notable differences and, therefore, it is essential to mention which they are:
- while in madlipz you just have to select a video clip already set to add your voice, in TikTok necessary create your video from scratch (either through the social network or with the camera of your mobile).
- In terms of editing, madlipz is considered a social site that only allows make voice level changes. Secondly, TikTok It offers the possibility of modifying the voice, optimizing the image, adjusting the playback speed, adding text, placing stickers, etc. That is, It has a complete video editor.
- Regarding the duration of the clips, both applications also differ. In view of that, madlipz offers a maximum time of 15 seconds to manage the video to share. Instead, TikTok supports from 15 to 60 seconds in total.
- To use the platform, MadLipz does not require prior registration by users. However, this is necessary in TikTok, either with a phone number, email address, account Facebook, count of Gmail, etc.
- Based on the employees they have, these two services also present a distinction. Well, compared to MadLipz, TikTok has 6,489 more employees.
Spying accusations Are the Chinese using TikTok to violate our privacy?
Despite the advantages that its enormous recognition already offers, TikTok also stands out as a platform widely criticized for being a spy channel for the Chinese, in order to violate the privacy of users. Being this, a very worrying point for people who use the social network.
In this sense, it should be noted that, in June 2020, it was discovered that the platform of Chinese origin has the ability to copy the device’s clipboard every three times a button corresponding to the social network is pressed. In this way, it manages to capture any information that the user has copied in another mobile phone app and with it, spy on your movements in order to take your confidential data. Besides this, in terms of privacy and securitythe application has also generated controversy.
Assessing that, as this social network is so popular among children and young people, it has stood out as an ideal route to expose them to sexual predators. For this reason, different situations have been known in which some users have been victims of sexual harassment. However, some experts have pointed out that while the Chinese regime’s obsession with data collection is disturbing and frightening, TikTok is not a tool used for it.
So, at a certain point, the espionage accusations against TikTok do not make sense and the fundamentals of this rest on the following:
- Who something in TikTok, you want the whole world to see it. Therefore, they are people who do not care about the protection of their personal data, since they are extroverted people who are eager to gain visibility in all corners of the world.
- This social network was not created for users who just want to connect with family or close friends, privately. For this, they can resort to other services as famous as WhatsApp, for instance.
- In general terms, TikTok It does not present many differences with other social networks, as far as privacy is concerned. Well, for example, on Twitter the emitted signal can be heard by everyone.
- Social media apps systematically have the ability to collect business data, as carried out by secret services around the world. That is to say, just as TikTok does, other popular platforms like instagram Y Facebook, also.
- For its thoroughness, the Chinese secret service can track any digital platform, both Chinese and European, American, etc. This, as long as the same users disseminate their data publicly.
The most surprising curiosities of TikTok that you surely did not know
By now, most people know that TikTok It is a social network of Chinese origin…
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