Businesses are currently run through social networks and instant messaging applications, that is how now users can enjoy .
A tool created primarily for small and medium enterprises They need to have a communication with their customers, as well as offer their products or services.
Therefore, if you still do not have this app installed, here we are going to explain how you can activate it and keep it the updated professional versionTo do this, follow in detail everything that we will explain below:
What are the benefits of using WhatsApp Business and how is it different from WhatsApp?
Being able to use the application WhatsApp Business for your company it will always offer some advantages over using the normal app.
That is why this application has been used by millions of companies around the world, and some of the benefits that this offers you are the following:
Have a company profile
With this app, companies will be able to have your own job profilewhere they can include your location, work hours, a link to your website or social media profiles, provide some contact information and even create your own catalog that your contacts can access.
rich messages
Like here you can also share messages with images, audio or videos, so you can share all kinds of material from your business with your future clients. You can also use it to send boarding passes, delivery notifications, services and customer service communications, among others.
Provides you with real-time conversations
Best of all, it allows you to have real time conversations with your clients, so the attention will be one of the most important parts for what is the success of your business. It is because of that It is recommended to establish a schedule of attentionas this will let people know when they can write to you.
Refering to difference between the two WhatsApp It should be mentioned that there are many, with the normal version you will be able to communicate with anyone who is part of the app, but you will not find advanced functions ideal for your business.
The interface of both are quite similar.but the main difference is the profile creation, since for the normal one you only have to enter your name or alias and that’s it. For business You will have to enter all the necessary data for your business, so you must provide a web address, description of the business and other data already mentioned.
You will also find more advanced options in the groups where you can organize your orders by orders, customers, unpaid orders, among others. Finally, it can be said that the normal app is basically used for your friends and family, while business will help you have a job growthas well as offer a quality customer service and a means to share all your products.
Learn step by step how to activate your WhatsApp Business account and start using this application for businesses and entrepreneurs
If you are not yet part of WhatsApp Business and want to start using this instant messaging for your company or business, then you just have to follow each of the following steps:
Download and install the app
The first thing you should do is enter the official Android or iOS store, in this case Google Play Store or Apple App Storewhen you are there you must look for the icon of WhatsApp Business and press the button “Install”.
Check the conditions of service
When it has already been downloaded to your terminal, the next thing will be to review the conditions of service, after that touch “Accept and continue” to continue.
Sign up
The next thing will be to select your country from the drop-down list that appears on the screen and enter the corresponding code. After that enter your phone number in full international format. Here you must press “Following” and subsequently “Okay” for me to send you a 6-digit registration code to via text message or phone call. In order to complete the registration, enter the 6-digit code that you received.
Authorize access to your contacts and photos
The next thing will be to add contacts to the application, for this you must authorize the application to be able to access your phone contacts. You can also allow what is access to the photos videos and other files you have on your mobile.
Create an account
At this point you will have to enter your company nameas well as selecting a category and finally placing a photo of your brand In this case, it is not recommended to use personal photos in the profile, but rather the logo of your business.
Start creating your company profile
For create the profile you must start exploring in the appto do this, access the three points located at the top and select “Company Profile”. There you can start adding different information about the company such as the description, hours of operation, address, among others.
start a chat
When you have already configured all of the above, then you can start a chat, for this just access your contacts and select the person you want to send a message to.
Explore WhatsApp Business tools
Finally, it should be mentioned that It has several tools that help you manage your company in a positive wayTo do this, just press the three dots located at the top right of your screen and then access the section “Settings” and once there “Tools for the company”.
There you will find the following functions:
- Direct link: Within this section you will be able to add the links of your website or social networks, this will allow your clients to go a little further and learn much more about what your business is.
- Catalogue: It gives you the possibility of creating a catalog so that you can show it and share it with all your contacts, there you will show all your products or services.
- Tags: You will have the opportunity to organize your conversations using labels, for this it offers you sections such as new customers, new orders, pending orders, orders to cancel, among others.
- Messenger tool: Here you will be able to use the message templates that WhatsApp offers you to create conversations in advance. In this way you can create welcome messages, create automatic responses, answer frequently asked questions, among other possibilities that you will find there.
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