One of the advantages of using applications is that it allows you to create mailing lists to send mass messages to your clients, something that also you can get it with the .
These messages allow companies or businesses can share information with everyone your clients or contacts constantly, so it becomes one of the most interesting options.
With this in mind, here we are going to explain how you can create these Mass broadcast messages and share them with all your contacts from WhatsApp Business.
What should you keep in mind when making broadcast messages on WhatsApp Business?
Share broadcast messages within instant messaging it is very easy to do, but it is recommended to be very careful with it. Being a tool that allows you to have a direct contact with each of your clients, You must keep in mind not to become someone tedious for it. It is taken into account that to sell you have to offer, but you also have to know how to do it.
So it’s important not to spread many messages in a row since you could become tedious to people and they may end up blocking you from their contact list. It is also important that you be very careful with the type of content that you are going to spread there, it is recommended that it always be about legal information, which is not inappropriate or disrespectful, since you must be very careful not to disrespect someone from your contact list.
Learn step by step how to create a broadcast list in WhatsApp Business for your mass messages
If you want to start broadcasting messages from your WhatsApp Business account and thus share information with each of your contacts in instant messaging, then follow each of the following steps:
- When you are inside business instant messaging, you must click on the three points located in the upper right part of your screen.
- There a new menu will open where you will find different options, in this case select the item “New diffusion”.
- Then the list of your contactsthere you will have to select those to whom you want to send the desired information.
- When you have already selected them, just click on the green icon that appears at the bottom of your screen.
- Then the chat screen will open, here you just have to write the content you want spread, as well as attach the files that you also want to send. Once done this alone press the send button so that you broadcast message can be sent.
Tips for creating effective ad campaigns in your WhatsApp Business broadcast messages
Broadcast messages must be used to create effective ad campaigns, which is why here we are going to give you some tips so that you can make the most of all this:
Define the message and strategy
Before sending a broadcast message Because yes, it is important that you are clear about the campaign you are going to carry out, as well as the objective and what you are going to communicate. So you will have to work on the strategy and the message that you are going to share, keep in mind that you should try to impact the reader to promote the dissemination of information.
Support yourself with audiovisual or visual content
Whenever information is disseminated, it is important that it be accompanied by images or audiovisual, since this is clearly going to attract more interest from the reader, so you can also use infographics or mind maps. Send multimedia content that helps you facilitate communication with users.
Send promotions or discounts
If a piece of merchandise has arrived and you can sell it to a very low pricethen you can create a promotional message indicating the promotion that it has, surely if it is good and worth it, many of your clients will be interested in it. A way to take advantage of this medium to publicize everything you sell.
Offer different content than what you offer on your social networks or email
If you are going to offer by this private means the same thing that you offer by email or through your social networks, it may not make much sense for you to do so. In this case, it is advisable to offer any type of content that is different from the one you share there. Be sure to send messages with new contenteither of the new products or services that you offer, as well as your upcoming discounts and offers.
send
When you have defined your strategy and your message, then you can take the step to send it and share it with all the users you have selected. Keep in mind that you should always try to share content that it is valuable and attractive, since this is the main basis for the reader to be interested in it.
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