At present, Facebook is considered as one of the social networks with the greatest coverage worldwide. Thanks to the billions of users that it maintains active and that, due to its functions, it is preferred over others such as Twitter, Instagram, Tumblr, etc. Taking into account that resisting this platform requires a lot of willpower.
However, the vast majority of its users only use Facebook to post photos or videos, see the posts of their “friends” on the social network, leave “Likes” or funny comments, etc. As, they are unaware of the incredible additional possibilities that are there.
So, in order to get the most out of this renowned social network, it is important to take into account all the options, tips and secrets that Facebook keeps, but that are within your reach. So, next, we will indicate a list full of the best FB tricks.
5 Facebook facts that you probably did not know about the platform
But well, before starting with the possible tricks to execute on Facebook, it is of great importance to know certain data of the social network that, surely, you had forgotten or were totally unknown to you. This, in order to understand more the remarkable power that the platform shows to manage different activities from there.
Most used Social Network
Since 2015, Facebook has been classified as the most used social network by Internet users around the world and, today, it continues to lead this position. Taking into account that, so far in 2019, it has a total of 2,271 million profiles. With which, it goes back to more than 141 million monthly users more than last year, that is, in 2018.
For its part, it is estimated that it is the most preferred by people due to the user experience and also the excessive power that marketing has taken on this platform for years. As well as the variety of content that can be found there and all the options it has (such as chat).
It is also a search engine
Starting in 2015, Mark Zuckerberg’s social network launched a new search engine for the same platform, known as “Graph Search”. Which, simplifies quick access Searching for different content and generally focusing on a few main areas. These areas are: People, Photos, Places and Interests.
So, being a tool in the public domain for all Internet users who make use of this social platform, it is estimated as a highly relevant aspect for discover potential sources and other relevant information. Even when it is a search engine that respects the privacy of each person.
Potential as Marketplace
In case you didn’t know yet, apart from being a social network, Facebook also works as an excellent platform for marketing. This, thanks to its Marketplace function that was published around the year 2016. Thus, generating more opportunities for entrepreneurs, advertisers and brands that want to generate more power for their business.
It should be noted that the potential of Facebook as a Marketplace is thanks to the variety of content it can provide. Since it accepts all types of markets and, in addition to this, it allows the use of different tools so that advertising is displayed to your likingwhether through photos, infographics, videos, audios, texts, etc.
Potential as a video platform
As one of the best alternatives to YouTube, arises facebook watch which is the video platform owned by FB. Which consists of a simple way of access all the videos of the pages you follow in the social network. So, it is also classified as Mark Zuckerberg’s Netflix.
In this sense, its potential has been demonstrated in the ease of use. Well, it consists of two sections in which you can see a series of outstanding videos that can be of great interest and it also has support for the automatic reproduction of the content. It is even possible enjoy live broadcasts and it has a tool so that, at the same time, several users can see a certain transmission.
More used by adults than by young people
Another highly relevant fact that you probably did not know is that Facebook is a platform used more by adults than by young people. Because, according to official figures, only 37% of active users on the social network are young ranging in age from 16 to 24 years. So, the remaining 63% belongs to the use of older people, that is, adults clearly.
What features make Facebook the most powerful social network?
As we have delimited throughout the post, Facebook can be considered the most powerful social network from a few years ago until today. In this sense, to understand its boom a little more, we indicate some of the most important features that make Facebook a powerful platform:
marketplace
Starting with its Marketplace section, FB shows remarkable power to users to to do marketing and that it obtains the best results, translated into more customers and more profits. In view of that, it is a two-way channel because the receivers become broadcasters of messages when they are stimulated by the dynamics of the content.
Additionally, it is a massive mechanism to spread your products or services, due to the large number of active users in the world who are there.
Among other details, it is also considered the most powerful social network in the Marketplace due to its ability to reach a wide audience in just seconds and in the same way, for being participatory, mobile and measurable (it has useful tools to determine how your campaigns have performed). It also allows you to discover items to buy near you.
Video and streaming platform
Thanks to the fact that it is also considered a solution similar to YouTube and Netflix, this social platform is also very powerful and unique for watching videos, compared to other options. Thus, as we indicated in the previous section, it is possible to enjoy all the audiovisual content published by the pages you follow on FB, easily and quickly.
It is also an ideal tool for watching streaming videos or live broadcasts. Being a new proposal widely digested and preferred by Internet users to locate attractive and interesting content. Whether it’s football matches or any sport, to enjoy the newest and best music, etc.
Powerful search engine
The fact that it contains and offers its users a powerful search engine also makes this platform a complete solution for browsing the web. Taking into account that, within the social network, allows you to search with great speed and agility, thanks to the fact that it simplifies access when faced with the need to locate people, photos, sites or certain interests; specifically.
In such a way that many Internet users choose to enter FB to manage various search actions, easily. In many cases, it even provides greater advantages and unique information, with respect to what the main and usual search engines offer.
Allows you to authenticate to other websites
Thanks to the fame that Facebook has around the world, it is possible to authenticate yourself through your account on said platform on other sites. Therefore, more and more websites that support delegating authentication of FB user.
Being an important aspect that It will save you the user registration process which, in most cases, tend to be very tedious. In addition, the number of credentials to manage is reduced.
Facilitates access to the statistics of your sponsored posts
If you have dared to bet on the capacity of Facebook and have decided to invest in this platform, it is relevant have as many statistics as possible for your campaigns. Therefore, the platform has focused on providing a large number of them so that all brands and companies can have them on hand.
In this way, it is easy to know the number of users that have been reached by a specific post of yoursas well as knowing how many people have seen your uploaded photo or video and specifying the number of people who saw one of your posts and thus began to follow your page on FB.
It is also possible to specify the locations where the best results were obtained, so that with this you can focus your next publications on that audience. It even allows you to find out the click rate that the promoted post received and the number of conversions acquired by a post made.
List of the best 15 tricks to get the most out of Facebook
Now it’s time to detail the 15 most optimal tricks that you can use on Facebook in order to get the most out of this social network and manage actions that you probably didn’t even imagine were allowed there.
Without further ado, we begin the list below:
Disable autoplay of videos
In case you did not know, it is possible to disable the automatic reproduction of all the videos on this platform. Being an option that was implanted because of the annoyance of some users, in view of the fact that they can quickly spend the data rate of their mobile, if they manage FB from there. Or in general, because they can stun the person unexpectedly.
Thus, the steps to follow to deactivate this reproduction on your web profile are the following:
- Display the menu in the upper right corner and access the option “Setting”.
- Then click on “Videos” which is located in the left side menu and appears in the last position.
- Now, locate yourself in the option “Play videos automatically”, click the dropdown menu “Predetermined” and finally, click on “disabled”.
On the other hand, the process to be carried out on the mobile to disable this function on FB requires these steps:
- Enter the social network application and click on the icon of the three parallel stripes. There, she clicks on “Setting”.
- After that, choose “Autoplay”.
- Finally, select the option “Only with WiFi connections” or choose to completely disable autoplay, so you only enter them manually.
Find out who has seen your profile in the last days
Surely, on several occasions, any user has been curious to know who has entered their Facebook profile recently, but they do not know how to do it or usually, They assume there is no way to do it..
Nevertheless, there is a trick to use for this and it is very easy to execute it.
Thus, we indicate the procedure to complete in the web version:
- Go to your profile page and right click anywhere on the wall.
- Secondly, proceed to click on the selection “View source of the page”. But yes…
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