Innovative businesses and projects are constantly being created that are expected to revolutionize the way we live or we perform certain activities. Such is the case of AmazonGoa completely different way through which people can carry out their purchase processes without having to pay.
Specifically in these establishments, you can buy breakfast, lunch and snacks to withdraw immediately. In addition to that, it was designed Amazon Go Grocerya new section where you can find other grocery options such as fresh produce, meat and seafood.
If you want to know more about how it works, you should keep reading. Here we will explain all the important details about Amazon Gowhat it is, what type of items can be purchased, how is the purchase process, etc.
What is Amazon Go and what is this physical store of the ecommerce giant in the United States for?
According to the definition of the platform itself, Amazon Go is an innovative type of store where people can make their purchases quickly and optimize their processes considerably. In this sense, when the person arrives at the establishment should only which is located at the doors and then enter the store. Once there, you are free to take the products you need without having to pay.
This is possible thanks to a system known as Just Walk Out, through which it is detected when a user withdraws or returns a product. That is, it keeps track of them, to later upload them to the without having to process the payment manually.
It is undoubtedly a revolution in terms of the shopping experience, since it considerably reduces the time that people spend going to the market. In addition, in the stores available there are access to a wide variety of products and ready-to-eat breakfast, lunch and snack options.
An innovative business model What are the benefits of buying on Amazon Go?
AmazonGo It is a totally innovative business proposal, due to the fact that its operating system is unique. Among its main benefits, one cannot ignore the fact that significantly streamlines the purchasing process. Put simply, it’s based on technology used in autonomous vehicles: sensor fusion, computer vision, and deep learning.
It has the name of Just Walk Out, through which automatically detects when products are picked up or returned to the shelves. It also keeps track of them in a virtual cart. When the customer has everything they need, they can leave the establishment and, later, they will receive a receipt that will be charged to the Amazon account.
It should be noted that, based on this premise, other stores were developed under the same principle. This resulted in the founding of other establishments of this type but focused on other products, such as Amazon Books, Amazon Pop Up, Amazon 4-Star, Amazon Fresh, etc. Without a doubt, it is a fairly ambitious project that is expected to expand throughout the world. Through it, the objective is improve consumer experience and facilitate their purchasing procedures.
What kind of products can be bought on Amazon Go?
These stores were designed so that people can purchase breakfast, lunch and snack options prepared by specialized chefs. This means that here you can mainly buy food. Nevertheless, in the section that was incorporated called Amazon Go Grocery, are offered apart from other types of groceries, bakery and household items. In this sense, it is an interesting combination between organic, conventional, local items, etc.
Another interesting detail is that it has available amazon meal kits. They are a proposal that includes all the ingredients you may need to prepare a meal in a few minutes. To learn much more about the items you can buy, you must enter the tab “Discover” of AmazonGo. From there, it is possible to take a look at all the products on sale in each of the supermarkets.
Where is Amazon Go? Main cities where it is present
At present, there are many establishments of Amazon Go and they are distributed in the United States. Specifically, they are located in Seattle, Chicago, San Francisco and New York. Depending on the evolution of the project, its expansion is expected to have 3,000 establishments in the United States by 2021. Likewise, they are already studying the possibility of reach European territory. even according to The Timesthe company is already looking for premises to start opening establishments of this type in the United Kingdom.
Learn step by step how the purchase process is in Amazon Go to have a better experience
If you want Live the Amazon Go shopping experience and you are located in any of the cities where they have a presence, you just have to follow a series of simple steps. Remember that this project is designed to simplify the user experience, so its process is very easy to perform.
We explain the step by step:
Download the app
The first thing to do is make sure you have a Amazon account. After that, Download the free Amazon Go app on your mobile, regardless of whether it is iOS or Android. Afterwards, you have to link the standard Amazon account in the app and select the payment method of your preference for the purchases you will make in stores.
Scan the QR code
When you have made the first configurations, you will be shown a QR code which is the one you will use to enter the establishment. That is, every time you want to enter you have to open the app and scan the QR code of the store door. The QR code fulfills the function of tracking the customer’s movements in the store, in order to determine which products are being selected.
Choose the products
After going through the registration process and scanning the QR code, you can now enter the establishment and feel free select all products that you want to take As simple as it seems. Then choose the products from the shelf and then you can leave.
receive the invoice
in minutes, This purchase will be charged to your Amazon account and you will receive a receipt with the details of the purchase.. In this way, in a few minutes you will have the products you need in your hands, without having to queue to pay.
FAQ about Amazon Go; at IPAP we answer the most common questions and answers
Because Amazon Go is an innovative projectIt is normal for questions to arise regarding the subject.
For this reason, at IPAP we will help you clarify the most common questions related to whether there are staff working in the store, when they will arrive in other countries, etc:
Are there employees at Amazon Go?
Yes. Once you enter the property, there are employees who welcome you and are available to clarify all doubts that can be presented. Apart from this, there are personnel in charge of ordering the shelves, requesting the identification of users who are going to buy alcoholic beverages.
Equally, there are people in charge of preparing the food that is sold. Despite focuses on optimizing processeshis strategy really consists of combining the efforts of machines and people, so that the client gets the best possible experience.
Can I leave the store without paying? Can I go to jail if I do?
The idea of going to Amazon Go stores is to leave without paying. Thus, you won’t have any problems If you select and product and you take it without going through any box. Remember that these supermarkets use a technology that is based on the tracking of the objects removed from the shelves. In this way, can monitor exactly what you are taking to upload it later to your Amazon account.
Besides, in these stores there are cameras that are strategically located to constantly check the purchasing processes. In summary, You will not have any legal problem when you leave the store without paying. Therefore, enter with confidence, select the products you require and leave without worries. Thanks to sensors, everything will be added to your cart and that’s it.
When will Amazon Go arrive in Spain and Latin America?
For the moments, there is no specific information regarding plans to open stores outside the United States. According to The Times, they were planning to open their first establishment of its kind in the UK, however, At the moment the expansion project has not been finalized. Although there are still no concrete plans for its expansion, it would not be surprising if Amazon decides to take it to other borders. All this with the purpose of improving the shopping experience of its users around the world.
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