Creating a Wheel of Discounts in WooCommerce

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Sometimes we look for marketing tools for our sites that help us make our site more interactive, one option for this is to implement a reward system for spinning a discount wheel in WooCommerce, this adds a sense of randomness and possibility of winning something whether it’s a discount or a product, we can even use it as a method for us to turn our registration forms into an interactive tool. In the end we can use these methods to offer discounts, advantages on the platform and others. This method increases customer purchase commitment and customer loyalty.

What is Spin-to-Win or coupon wheel in WooCommerce

A Spin-to-win is a registration form or a discount roulette wheel that adds the sense of a game to our WordPress site, giving users the sensation of randomness in the possible prizes.

Users choose to play to win a discount or apply an offer to the products they have in their carts, it has been shown that games within sites to offer something on our website are more attractive to users than simple or pop-up windows. The reason for this is quite simple, since options like roulette turn out to be more fun for the user and interactive than simply reading or clicking a button to get a fixed discount.

With something as simple as rewards and coupons, we managed to encourage our site users to complete the game they started using the reward they have earned, such as making a purchase using a discount code or even completing registration on the site to store this discount code.

In the same way, we can not only use this method to offer discounts, it can also be for free shipping to offer exclusive packages in the store, so we are going to see with which method to add this useful discount roulette wheel in WordPress with WooCommerce.

Adding Spin-to-Win or Discount Wheel Plugins in WooCommerce

As a first step we would have to install the plugin, if you have doubts about this installation we have a guide on , we are also going to review the process a bit, since it is something simple, once we have the url or the plugin file that we are going to Throughout this guide we are going to go to Plugins > add new. Once inside we click on add new.

Once we upload the plugin, we activate it and we will have it active and working itself.

Discount Roulette or Spin-to-Win plugin for WooCommerce

This plugin works hand in hand with Mailchimp, basically in order to use it we need to use an api key, after we have this connection established it will allow us to create our roulette wheel, for its configuration we have fundamental aspects such as theme selection.

After this step, where we will be able to choose an appearance that has the colors of our page, we can go to the second step, this would be one of the most important to configure, which would be the possibility that the client has to win.

By default, the add-on comes with a 70% chance of winning, likewise, the best thing would be to raise it to 100%, even if it is 100%, it does not imply that all the prizes have to be great, since then the next step is the configuration of these award panels as well as the configuration of the percentage of appearances thereof.

In this example we can see the percentages applied to the prizes that we are going to have, we can even remove or add more by selecting in the first field if it is a coupon or a prize as such. We are free to add or remove as many as we want in order to offer more possibilities to our clients. Once we are done with this, it would be to select the data to add in Mailchimp, in this case we would only need the email to be linked correctly with Mailchimp.

Finally, once we have these settings created, we will be able to modify certain aspects, among which we find:

Content selector: Basically in this option we can modify all the contents, from those that are displayed when the banner is opened, such as messages, once we obtain the result of the roulette wheel, whether it is satisfactory or not, we can configure these texts here.
Design options: In the free version we can only select if we are going to have a background with a pattern with hearts or a simple pattern without any design on the back of the section.
Behavior settings: We can control when this roulette is displayed, apply a delay of a few seconds or that it is shown instantly to users.
List settings: In any case that our Mailchimp has several lists, here we can select which people who perform this minigame on our site and leave us their email will enter.
GDPR: As the name itself indicates, this option is to enable the use of a checkbox for the GDPR application in this form. You can do it through a .

Once we have all this ready, when entering the site the requirements that were configured to view roulette will be met.

Woo Lucky Wheel Plugin

One of the differences in relation to the previous plugin is that it has an interesting option, you can select to open this module with a wait time (like the previous plugin) or by using a button at the bottom of our site, which will activate the popup so that people can play roulette in WordPress, this plugin by default is configured in this way so it does not require configuration to make it work but it does require to modify certain aspects.

Beyond the color, an additional input to add the name or settings of whether or not it opens through the button in the lower right part, the most important thing about its configuration is the fields that this module has, which already shows us the maximum, which is 6 fields per wheel. In these fields we will have the opportunity to insert an existing coupon, a discount percentage that we assign, a fixed discount for a product and a fixed discount for the cart. Not to mention that in this section we will find the percentage of obtaining said field.

In the same way, this complement joins the connection function with Mailchimp so that the data that is provided in this roulette wheel is entered into this platform.

conclusion

As we can see we have two good tools that we can use to manage, both are free so the possibilities are shortened in terms of variety of plugins, however, we have other payment options such as Optinmonster or other plugins that do the same function only through a payment system or pro version of these.

Likewise, although the possibilities of free plugins compatible with current versions of WordPress are few, we have two good versions in which we can play with translations of the texts, colors of both backgrounds and texts, opening options by times or by buttons, as well same as being able to use these on mobile devices, input elements and other configurations that make these plugins a good addition to our WooCommerce.

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