Influencers course #1: Introduction – .com

Let’s start the influencers course by watching a presentation of everything we will learn and presenting the basics of this strategy.

1.1 – What will we see in this course?

Let’s start at the beginning with a review of everything we will see. From who are the influencers, to how to find them, choose them, contact, negotiate, and much more. Let’s go there!

You can see how an influencer can be a very good strategy in many cases, but for this we must be able to find the ideal ones for our brand, and make them an offer that fits with theirs. Go for it!

1.2 – Basic concepts about influencers

Let’s get into flour now. Let’s see who these influencers are, what to get from them, when we can count on them, and for what. We will see how that mythical phrase “It’s just that it’s been on TV”, today it’s “It’s that The Influencer said it”.

Let’s do a review of the basic concepts of the course, to lay the foundations. Definitions, and framework for action. We’ll even look at some real blunders that have happened recently.

You see it! Influencers online, offline, opinion leaders, masses, criteria, creativity, creativity, benefits of these collaborations, and above all, the mistakes to avoid. It is essential not to fall for them.

So now you have homework: Everyone to make a collaborative campaign approach with an influencer. Review everything Leticia comments in the video, and make sure to avoid mistakes at all costs.

Remember that if you will have access to everybody the courses and you can also enjoy everything from .

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All chapters in this course:

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