Top 5 WordPress Popup Plugins

Did you know that over 70% of your website visitors will probably never return? However, there are several things you can do to prevent this problem. A WordPress popup plugin can be a simple solution.

A WordPress popup plugin displays a window/form while visitors are browsing your website. Some people say that pop-up forms are unattractive and can be intrusive; In fact, it’s the opposite.

A good popup will attract your visitors by its appearance and also because it offers them a message that interests them.

In this article, we will take a look at the five best WordPress popup plugins that can help you attract visitors and increase conversion rates.

In simple terms, a popup is a way to connect with people. You can use a popup to convert visitors into subscribers to your mailing list by offering exciting or “mystery” resources.

You can also use them to offer a discount code, a new product or service, members-only access, and more.

A popup can also help the growth of your website. For example, when you have more subscribers, you can use the to increase brand awareness. You’re also giving that 70% of visitors who leave the site a chance to get closer to your brand.

So, we have the basic ingredients for a good popup: it should help you connect properly with your visitors, be visually appealing and not intrusive. With those criteria in mind, let’s look at the list.

Popup Maker is a simple and free WordPress plugin. It is one of the most popular options, with more than 300,000 active users.

Even in its free version it is incredibly versatile and flexible. You can create any type of popup, content overlay or modal on your website.

With its settings and popup editor, you can control the size, position and animations of your popup. You can also create a variety of overlays, such as slide outs, banner bars, floating sticky banners, and many more.

It also has a unique system to add multiple triggers to each popup. You can use auto-open, which delays the popup for a specified time, and click-to-open, which triggers a popup when visitors click on a specific HTML element.

Additionally, you can set cookies to control how often your visitors will see the popup. It is configured with a form submission, which also integrates well with Ninja Forms, Gravity Forms, and Contact Form 7. Or manually via their JavaScript APIs.

There is also a collection of pre-made popup themes for you to choose from. With its WYSIWYG editor, you can create a custom theme while controlling its final appearance.

However, the free version does not have an exit intention detection system or an activation system when reaching a point on the page. You can’t add background images, color overlays, AJAX login and age verification templates, advanced targeting, or popup analytics.

If you need those features, you can buy the Popup Maker extensions in a bundle for $16/month.

two.

Popups by OptinMonster is one of the best premium lead generation plugins and very popular with over 800,000 active users.

OptinMonster is the pioneer in popularizing popups for marketing purposes and launching exit intent detection technology. Exit intent technology detects visitor behavior and displays a message to them just as they’re about to leave.

Using their SMART behavioral technology, you can convert visitors into email subscribers. This technology is also useful for e-commerce as it helps reduce cart abandonment and increase conversion rates.

The MonsterLinks 2-Step Optins feature helps you turn any image and link into a campaign. So every time visitors click on it, there is a popup asking them to subscribe or buy a product.

You can also create a more personalized campaign with OptinMonster’s geo-targeting feature. Also, it works well for or for content publishers. This feature helps visitors stay on your website longer by seeing more relevant content that matches their search intent.

The drag and drop popup builder and its 26 attractive effects are another powerful feature. With all that, you can create visually appealing popups or choose from pre-made templates.

You can also add a custom success message, create a multi-step campaign, and most importantly, create responsive popups.

With this WordPress popup plugin, you get real-time automation based on behavior, conversions, and Google Analytics. It will help you analyze and refine your campaign for future occasions. Additionally, you can also A/B test your campaign idea to validate which strategy works best for conversion.

To get all those features, upgrade to the Pro plan for $29/month billed annually.

Popup Builder is another simple WordPress popup plugin that is available for free.

With the free version you can create image popups, HTML, Facebook and subscription forms. You can configure display rules, define the events that trigger popups, design and add special effects to your campaigns.

If you need more features, you can buy Popup Builder extensions. You’ll be able to set up pop-ups with advanced targeting, based on visitors’ countries, devices, and activity status.

This WordPress popup plugin has plugins to increase customer engagement. You can add Google Maps, weather forecasts and various digital media.

Popup Builder also integrates well with other solutions like MailChimp, AWeber, Contact Form 7, Ninja Forms, and Gravity Forms. There is also a WooCommerce popup extension so you can offer one-time offers to your customers based on their specific actions.

And finally, there is an analytics extension for data tracking, customer behavior analysis, and improving future campaigns. If you think they might be useful to you, the starter pack license is available for $49.95 annual.

Popup by Supsystic is a WordPress plugin that offers paid and free options.

With the free version you can use popup templates and design custom templates.

The plugin has an Onclick function that launches a popup as soon as visitors click on a specific place on your site.

You will also get contact form integration and subscription popup. In addition, you can export the data of the subscribers.

To get more features you need to buy the pro license. With which you will have access to 69 additional pre-made designer templates and other trigger events, such as page scroll, page bottom, and exit intent popup.

You will also have several subscription options, such as Facebook, registration and social networking methods, subscription to a premium mail service and much more. And it comes with the close-only feature, which forces visitors to subscribe, share, or like the campaign.

Supsystic also offers various types of popups. You can create iFrame, PDF, age verification, full screen, Google maps and notification bar popup campaigns.

Lastly, its A/B testing feature allows you to test two or more versions of a campaign. Combined with built-in real-time statistics and analytics, you can measure the effect of each version on conversion rates. This tool will help you create a more personalized campaign for your visitors.

Popup by Supsystic pro license for one site costs $29 year.

5.

ARI Fancy Lightbox claims to be the best mobile-optimized WordPress popup plugin.

Supports touch gestures: double tap, pinch in/out, and horizontal swipe. What sets this plugin apart from others on this list is the 24/7 support provided even for free users.

This plugin uses a Mac-style lightbox that floats above your website. You can preview images from WordPress, NextGEN, FooGallery, Justified Image Grid, Jetpack galleries, and even WooCommerce product images. To help prevent URL copying, it comes with the right-click feature disabled.

You can display videos from YouTube, Vimeo, Vine, Dailymotion and Metacafe in the lightbox. Not only that, you can also show your visitors PDF documents, web pages, inline content (with shortcode support), and Google Maps links.

To use advanced features like the Facebook comment system, social sharing, auto-open popups, and deeplinking, which generates a unique link for each lightbox item, you need to purchase the premium version.

The ARI Fancy Lightbox license is available for $9 in the personal plan or $19 in the developer plan.

Summary

Popups are great for ensuring more engagement with your website. With WordPress popup plugins you can easily create a popup without any hassle.

Depending on your budget, you can choose a free or premium plugin.

Gustavo is passionate about creating websites. He focuses on the application of SEO strategies at for Spain and Latin America, as well as the creation of high-level content. When he is not applying new WordPress tricks you can find him playing the guitar, traveling or taking an online course.