The current digital business profile It presents us with a whole world so that we can live on the Internet. That’s why today it is a tendency to sell or buy assets, for example, websiteswhose operation you can do from your home, but for this you must use one of this type.
We will be talking about precisely these platforms in this post. If you want start this year venturing into this economic activity, but you have some doubts about what is best for you, Our purpose is to guide you so that you learn whether you want to be a seller or a buyer of web pages.
This is a new way to profit, after all it is your great opportunity to monetize your hobby. You should know that the dividends generated depend on many factors. If you are interested in this online source of income, this is the article to read.
How much money can a website be worth?
Many freelance professionals are spending a lot of time (12 months) creating interesting content to position () your projects. And this is the detail that will make them profitable and attractive to buyers. This is the reason why when searching the market for website prices there are very marked differencesso that when placing value for developing a web page is relative.
We can only talk about estimates, because there are many factors that influence when setting a rate for your website or what you are willing to pay if you want to buy it. To be more specific, some of the variables that make your cost go up or down are: revenue from visits, sales conversions, type of traffic, age of the website, domain, niche of the website, as well as design, type of hosting and pluginsamong other expenses invested in the web.
Based on all of the above, the figures that are handled are between 800 and 1500 euros only for basic websites with a blog (WordPress), that is, that another class of sites can exceed this amount, but not more than 5 thousand euros. There is an informal formula that states, based on your monthly income multiplied by 12, what the approximate value of the site will be.
You also can visit trustiu.com, which is a Digital Property Marketplace, where you can consult your calculator, it will bring you closer to the cost of your project. You can also enter Empire Flippers for you to verify their list and have more base on the prices in the web page market.
Is it better to sell a website or monetize its traffic?
To the get into any businessit is logical that we study the best strategies to see the desired resultsin this case using your website So, it is better think about monetizing your traffic, although that requires investment in dedication and time. It should be noted that this business model is for people who want to get liquidity as soon as possible.
There are several ways that you can use to start earning money while receiving visits to your website; Now we list the digital marketing strategies most used by blog owners, online catalogs, specialized websites and even profiles in RR SS:
- For sale of advertising space: This mechanism is viable for owners of pages with increasing traffic and a high conversion rate, it is one of the conditions of advertisers to whom you can offer pop-up windows, links or banners on your website. You can generate fixed income by trading a span, pay per visitor or every time someone clicks.
- By Affiliation: receive a commission while you promote services/products of companies with a similar niche to your website. By joining an affiliate program you will earn money for each sale. This method works when your reader (referred from your page) clicks the link, advertisement or offer that will take them to that platform to buy the product. Free market, , Apple and , are some companies that participate in this agreement.
- By AdSense network: This model works under two forms of payment: Cost Per Thousand (CPM) and Cost Per Click (CPC). To get Google advertising on your website you must register with Google AdSense. Keep in mind the fulfillment of their conditions and terms so that they approve you. You will earn 51% revenue from search ads and 68% from content.
What to consider before buying a website?
When you are interested in a website, you must request certain information that will give you indications that it is a solid sitethis is so that you have less risk of losing your investment.
Prior to your transaction, first analyze this data:
domain authority
It is an SEO factor that lets you know how relevant the page is above others. In simpler language, the Domain Authority or DA will tell you how popular the website you want to buy is in cyberspace. The metric is measured from 0 to 100. So the higher the DA score, the more recognition you will have for Google and it will place you in the first results in each search.
page authority
This criterion known as PA, determines the quality and quantity of outgoing and incoming links (main domain); is the complement of the DA. Its measurement is based on both credibility, as well as the effectiveness and relevance of a specific topic for a subpage. The higher its scale, the higher the DA, which means it dominates in search engines. It talks about a good AD when very close to 100.
Traffic
Another aspect that you should not go unnoticed when buying a website is traffic (paid and free). if you are spending more to pay to get traffic, it is clear that it is not convenient because it is a loss. The valuation of the web goes down when it is not updated, and you know this when its traffic is declining. There are many tools that will allow you to know the traffic of a site: , adplanner and Compete, among other.
Niche
The subject is Another essential factor to considerbearing in mind that the web You must handle a niche of great demand because it is decisive to succeed in the online business. Therefore, study the niche you want to enter and define the sub-niche and micro-niche. In these are profitable: personal relationships, health, well-being, hobbies, spirituality, money and business, among others.
Contents
Check what your Content Plan isIt is very important that the web publications are of quality, otherwise you will have to dedicate time to improve it. Be careful with this because you have to take it into account before paying. Thus, make sure it covers topics that you can easily master and develop and not those that make you throw in the towel and depend on editors very often. When handling the niche content creation it will flow smoothly.
website SEO
Yes the web is well positioned and its pages are well worked, in this sense you will achieve a good purchase. We know that a good SEO service guarantees a presence on the Internet giving little opportunity to the competition.
Here you will see its relevance, which you will take details of the correct use of keywords, user experience, loading time, URL format and code optimization. Do not forget that knowledge is power and to stand out you must offer something original and not a copy. Remember that you are looking for conditions that produce an increase in web traffic and that in the end generate income.
Learn to buy and sell websites and earn money online
A clear example to understand this topic It’s what real estate buyers do. They they buy houses to repair and their final business is to sell it at a higher cost after improving it. These strategies are also applicable to businesses in the cyber world.
Here are the keys to get you started:
buy the website
Enter specialized platforms (Marketplaces) in buying/selling sites, here you can locate projects that are working, their developers announce them in auctions. Remember that you already know the variables that make this business profitable in the long term, take your time based on it, make the comparisons and choose. Buying an already worked page is an excellent option to gain experience while earning money.
improve it
There are many reasons why the creator of the website wanted to sell it even though they managed to position it, probably because they no longer had time to continue working on it, they got tired of that niche or it is simply what they do. This part is very important, investigate the reasons, as this will give you more support about its profitability.
Once you have bought the website, which includes design, SEO, domain, content and trafficamong other indicators, it is your responsibility to maintain it. Now it’s your turn to invest time and adjust the content, reinforce marketing strategies and all the necessary changes to increase the income of the page and its traffic. This undoubtedly gives it value and it is your mission to make it grow.
Sell it
It’s time to receive your reward, in other words, to recover your investment. This should be 100% and ideally it should happen before the year. The process is the same when you were the buyer, only now you will be the one bidding. You can try other platforms until you get the best option. We will tell you about these buying and selling channels in the next section.
Best platforms to buy and sell websites safely
Get to know the 10 most popular spaces to locate/offer your projects in the online universe:
Forobeta.com
It is a portal widely used among Spanish-speakers; the section “Business” It has the function of making the corresponding links so that your site enters for sale or auction. There are conditions that apply to enter this forum, you must be “Beta Rank”. Here members must take care of their reputation so as not to be rated negatively, since it costs the expulsion of the platform.
flippa.com
Provides its service in English and has acquired good fame internationally. You can too e-Commerce projects, domains, among other online entities. You should know that they charge for registering and a commission for the operations carried out.
sedo.com
Have more than 2 million users buying/selling domain names. The commission that it asks for varies from the type of commercialization that is carried out, it regularly oscillates between a 10% to 15%.
duabid.com
It is known as a secure platform for online business transactions, domains and web pages. It is also based on auctions and handles a commission of 7%. The site is in Spanish,
EmpireFlippers.com
Has rigorous security methods and is for buyers who can pay quite substantial prices. To have access to detailed data about any online business you wish to buy, you must register. Likewise, They require you to send proof of your positive balance, in addition to your license. To sell, it asks you for a form and after that you must wait for them to accept you.
Wadios.es
The marketplace in Spanish that serves as a guide in estimating the price of your website. The announcement of your sale is free, but to make the transfers you must pay an amount. Its conditions say that the brand must be its own and the project must be working.
BuySellEmpire.com
Offer to value your website for free…
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