What is a landing page?
If you still don’t have it completely clear, a landing page is a super important “landing page” that aims to generate a conversion.
This conversion can be a direct sale, a subscription (lead) in exchange for exclusive content, or any other purpose that is beneficial to the brand.
If you’re running a new project that needs people to convert quickly, a landing page is essential.
As a general rule, the user arrives at the landing page through a “call to action” o CTA (Call to Action), which can come from a form, an email, a button or a link on a social network, which leads whoever goes through this marketing process to content collected on a page, hence the landing page“, so that the visitor is interested in certain content, product, service, offer, or whatever, and through the progressive vertical reading (via scroll) he advances through the text of said page until he reaches another CTA that drives him to be something more than a “lead” and can become a client, affiliate, subscriber, student, or the purpose that the page has as its objective.
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