Celeritas launches two new products to improve reverse logistics in eCommerce

Currently, returns account for about 16% of logistics-related complaints from online consumers and directly affect the shopping experience that determines its repetition. logistics does not end with the completion of the “purchase-shipment-delivery-reception” chain. At the end of the chain, once delivery is achieved, there is still another part of the process: that of reverse logistics (returns)

In certain niches such as fashion, it is very important to handle and manage these returns well so that they do not negatively impact the profitability of eCommerce. Online shoppers expect deliveries and returns to be agile, flexible and fast. To see these expectations of their customers satisfied, e-merchant they need to provide a service that is increasingly similar to that of traditional commerce, with its associated advantages like easily returning something when you don’t like it.

Celeritas offers a comprehensive logistics and transport service for the management of returns with two options: standard home collection (collection) or deposit of packages in its network of convenience points (drop-off); In addition, in order to improve the user experience, Celeritas has incorporated two new products in the transport: efficient collection of returns with concerted collection (premium pickup) yeahremoval of the label in the process (label free).

Deposit of packages in Red Punto Celeritas

The deposit at convenience points is a delivery method in establishments of various sectors that offers consumers an alternative for returning their packages without having to wait at home.

The buyer you do not have the need to be home at a certain time (which usually coincides with work), saves time and does not need to depend on a third party (neighbor, relative, doorman…) in favor of the freedom to choose where and when to pick up your purchase, since 70% of Punto Celeritas open before 9:00, 61% close after 20:00, and 80% open on weekends.

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With this delivery method, the quality of the service increases for the e-merchant and greatly improves the since the rate of incidents due to the absence of the recipient is drastically reduced.

Label-free features

The possibility of making returns through a convenience point is valued not only for the proximity and comfort offered by the network, but because it is an easy process. If the e-merchant authorizes all returns automatically, the consumer can deliver the package at any point just by carrying it properly packaged; in the case of e-merchant that require prior authorization, the consumer would deliver the package with label (which the retailer sends to the consumer by physical or digital means) at the point indicated.

The substitution of the transport label for the RMA (Return Merchandise Authorization), valid for both collection and drop-off, supposes improved user experience and sales: According to the latest survey conducted by Goal Pack there are 72% potential consumers who would be willing to repeat purchases in an e-commerce if the return process were better.

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