How to add Adsense to a WordPress site

Do you want to earn passive income from your website? Using is one of the best ways to . In this article, we’ll show you how to add AdSense to your WordPress site and help you get started.

What is Google AdSense?

AdSense is a Google program that allows website administrators to display ads on their sites. By setting it up, you can place ads in various places on your website, such as the sidebar, footer, or between posts.

Google will review your ad database to find the more related ads with the content of your page. For example, if you have a shoe blog, it will post ads related to socks and footwear.

So how can you get the income? Well, it works with a system of CPC (cost per click): Every time someone clicks on the ads, you will receive a certain amount of money. The value is defined based on factors such as the and the .

Advantages of AdSense

Before we continue with the tutorial, let’s take a look at what we can expect from Google AdSense:

  • Easy to use: To display the ads, you just need to get the AdSense code and paste it into your WordPress site.
  • Flexible ad formats: Adjust ads based on available space and your website design. Also, Google will deal with ads.
  • Add multiple sites: You can set it on more than one website. The only requirement is that your sites are in line with AdSense sites.
  • impeccable support: the and the are ready to solve your problems. Also, you will find plenty of tutorials to help you learn more about AdSense.
  • punctual payment: It has a payment cycle, ensuring that you receive your money on time.

Now that you know the benefits of using AdSense, we’ll show you how to set it up in the next section.

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How to set up Adsense on your WordPress site?

In the following steps, you’ll learn how to set up ads on your site. Let’s take an in-depth look!

Step 1. Create an AdSense account and connect your website

First of all, you have to have a Google Adsense account. click on Start and fill in all the required fields. Next, you will need to connect AdSense with your WordPress site. You will see a code that you must copy and paste into the head tag of your WordPress site.

You can insert the code manually from the or use a plugin, such as .

Step 2. Create an Adsense ad

Wait for the account to be activated. You will receive an email after your site has been reviewed. Once your account is approved, you can start creating ads.

  1. In Adsgo to By ad unit.
  2. In Create a new ad unitchoose the .

  3. Customize the necessary settings and make it fit your website design. Choose a Name unique to your ad and select the size in which you want it
  4. click on To create and get the code and copy it. You will need it for the next step.

Step 3. Add Adsense code to WordPress

After you get the ad code, you need to embed it on your site. There are two ways to do it: manually or using a plugin.

manually

One way you can embed AdSense ads on your site is by creating a new text widget and placing the ad code in the content. This is very simple, you just have to follow these steps:

  1. Within the WordPress admin dashboard go to Appearance > Widgets.
  2. On the left side you can see the types of widgets you can use on your site and on the right side you will see the different widget zones/positions. Most are for the sidebar and footer.
  3. Create a text widget and enter the ad code into it.
  4. Place that widget where you want to display the ad.
  5. Done, now your ad should be displayed in the sidebar or in the place of your choice.

To place it in other places in the theme, you can go to Appearance > Theme Editor and place the code in the place of the design of your choice, although it is best to do it with a plugin or that the administration panel of your theme has an option to add ads.

Using plugins

One of the easiest ways to insert the AdSense code in WordPress is from Ads. These are two of the most popular of the :

  • – is an excellent ad placement plugin. Offer options to insert ads on your site before and after the post, or between posts on blog pages. If you want additional features, you can purchase the Pro license, starting at $22.31 per year.
  • – offers great ad management features like showing unlimited number of ads, saving drafts and scheduling ads. If you purchase the Pro plan, which starts at $43.51 per year, you’ll get features like fraud protection and alternative ads for ad-block users.

AdSense Best Practices

In addition to what you’ve learned so far, here are some best practices that can help you when using Google AdSense on your WordPress site:

Recommended

  • Your website must follow the and the to be approved quickly.
  • Use the adsense heatmapswhich will help you with the .
  • Look at the ads that perform the most. Choose the one that best suits the design of your website.
  • Write engaging content that draws users to your website. This will increase the chances of getting clicks on your ads.
  • Perform on Google to see which ad performs best.
  • Make sure both your website and ads are .

Not recommended

  • Fill your site with , as this will cause visitors to leave the site.
  • Click on your own ads. They will cause your account to be blocked.
  • Force users to click on your ads using call-to-action texts like “Click the ads.”
  • Place ads that do not produce large profits. Do one regularly.
  • Insert ads on empty pages.
  • Drive automated traffic to your website to avoid .
  • Make multiple AdSense accounts with the .

conclusion

This tutorial has shown you how to add Adsense to WordPress and . Get your ads more exposure through high-quality content. Now, make sure you follow the AdSense program policies to avoid account closure.

Do you have any questions about Google AdSense? Let us know in the comments section below.

Gustavo is passionate about creating websites. He focuses on the application of SEO strategies at for Spain and Latin America, as well as the creation of high-level content. When he is not applying new WordPress tricks you can find him playing the guitar, traveling or taking an online course.

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