Creating a blog is still the simplest and most practical way to share your knowledge with other people. The proof is that blogs exist on everything from celebrity news to advanced engineering.
Anyone can have their own blog, even if they are not a programming specialist or. If you follow the steps to make a blog that we prepared, you will be able to create yours from scratch faster than you imagine and you will have everything ready to be a professional blogger.
And if that were not enough, at the end of this post you will find tips on how to make money with your blog.
Shall we start?
VIDEO | 5 ways to earn money with a blog and monetize your content | Tips
1. Select the theme
To create a blog, the first thing you should do is choose a topic. If you have already chosen the topic you will talk about in your blog, you can skip this stage. In case you still have doubts, we have some tips to help you.
1.1 Talk about what you like
To be a blogger, you don’t need aIt is enough that you have some experience in the area. For example, you don’t have to be a chef to blog about cooking. Anyone with culinary skills can post their recipes.
1.2 Talk about relevant topics related to your product
If you sell a product and you is to generate income from the blog, use your posts to educate your audience about what you sell.
Don’t use the blog to sell the product directly, because people don’t like this approach and are more likely to walk away!
Take advantage of it to teach relevant things that will attract the attention of your readers, that is, valuable matters that are related to what you offer.
To find out if the theme you chose meets these requirementsdo a search on social networks, read comments on other blogs and use tools like to find out what users are looking for.
2. Choose and register the name
The next step in creating a blog is to choose a good name, and by a “good name” we mean a name that makes your readers immediately associate with the topic you’re talking about.
It should also be simple and easy to write, so users can easily find your blog and recommend it to their friends.
Other important point is to avoid generic names, such as www.vehiculo.com (fictitious URL). Aside from the high competition for that term, it doesn’t say much about what you’re blogging about, for instancecar repairs, brands, races, etc.
The ideal is to find the balance between a simple name that also makes it clear what your content is about, such as www.enamoradosdeautosantiguos.com (fictitious URL).
After choosing the name, go to either to find out if that domain is already in use. The consultation is free and takes no more than a few seconds.
If there is already a domain registered with the name you want, you can make changes, but always keeping your original idea in mind. For example, insert an article before the name, www.losenamoradosdeautosantiguos.com, or use hyphens to separate words, such as www.guia-auto.com.
3. Buy the domain
The third step to create a blog is to buy a suitable domain, some entrepreneurs already have their own domain, in this case, just add the blog page, for example: www.yourproduct.com/blog.
If you don’t have one, you’ll need to register it to make sure other people can’t use it.
We suggest that you always search for .com domains first, because they appear first in search engines. In addition, you can also choose .net and .org, with variations such as .eu domains for European web projects.
Be careful when using very specific domains, such as those with city codes. This will make it more difficult to expand your business in the future.
4. Choose between free service or hosting server
The hosting server is basically the main tool to create a blog, with all the pages and functionalities that it needs.
We recommend you either but you can choose any WordPress compatible service that is secure and easy to manage.
It is possible to find them for a price that varies between 3 and 12 dollars, approximately. If you want a quality service, analyze all possible options and do not decide on the cheapest, remember that, as the saying goes, cheap is expensive!
4.1 Advantages of hiring a payment server
4.1.1 Your domain will be certified by ICANN
The Internet Corporation for Assigned Names and Numbers, or ICANN, is an internationally recognized organization, which will give you security in the acquisition of your domain.
4.1.2 You will increase your authority
With the possibility to customize and have at your disposal multiple tools and plugins for your domain, you manage to give it a more professional appearance, which will help increase your authority in your niche.
If you don’t have enough budget to use a payment server and you don’t know what to do, we inform you that it is possible to create a blog using the free features of platforms such as, either .
4.2 Disadvantages of using a free server
4.2.1 You will not be able to choose the name of your domain
In a free blog, your URL necessarily contains the name of the platform on which it is hosted, for example: www.platosycazuelas.wordpress.com.
4.2.2 You can’t sign up for Google Adsense
This option does not allow postingone of the main ways to generate income as a blogger.
4.2.3 You are not the owner of your blog
Incredible but true! Since your blog is hosted on someone else’s server, you might wake up one day and have your page deleted without warning.
4.2.4 You convey an unprofessional image
Having a free blog gives the impression that you do not value the content you publish. And if you don’t value it, why would other people?
4.2.5 You will only have the most basic functionalities
As it is a free service, you will not be able to use complex tools that will highlight your content and give your blog a more professional touch.
4.2.6 You will lose the opportunity to position yourself well in the search engines
Many search engines, such as Google, do not rank this type of website well as a result of some of the points we mentioned above, such as 4 and 5. The speed with which the page loads can also be a reason.
5. Find out why WordPress is the best option
If you think that the best option to create a blog is the hosting server, the time has come to choose the software that will make it work, also known as CMS (Content Management System or Content Management System).
This program will allow you to modify the appearance of the blog, create pages, links and insert images, with the aim of making your content more attractive and friendly for your readers.
Most of the online tutorials indicate WordPress for CMS and we agree with that point of view, in the end, 28% of websites use this service. Even ours!
In addition to offering easy navigation, WordPress offers you countless options of themes and plugins, which make it the best option for any type of blog.
6. Install WordPress
The installation of WordPress is very simple, you only need a web server compatible with the PHP language and a MySQL database.
6.1 Don’t know what that means? Don’t worry, we’ll explain it to you!
The server is nothing more than a “supercomputer” that will run your entire blog, in addition to saving all the images that you will use in your posts in a folder very similar to the ones you have on your computer or notebook.
For your partthe database is a box where you will put all the information and configurations of your blog, including the posts.
6.2 How to install WordPress on the server?
Most hosts already have wordpress “one click install” option, but if it doesn’t work, you can also install the CMS manually.
Since we suggest two hosting options for you, we have prepared a WordPress installation tutorial on both like in.
If you chose another hosting service, nothing happens! You only have to.
All you need to do is include these files on your server using an FTP client (you can use) and configure the database with phpMyAdmin. For more details, please click.
6.3 Plugins that can help you take the first steps
Wearing you will make your blog more friendly, fast and secure for users. And the best part is that most of them are free and easy to install!
Here is a list of some plugin options for those who are starting to blog now.
6.3.1 Monster Insights
It allows you to connect your blog with Google Analytics and extract data such as “number of visitors per month”, “most visited posts” and “time readers spend on each post”, among other information to optimize your content and attract more people .
6.3.2 Yoast SEO
This plugin is focused on optimizing your content so that you get better rankings. It suggests you to choose one and make a brief description, in addition to showing you a preview of how your post will appear in search tools.
It also analyzes your post to find opportunities for improvement.
6.3.3 Autooptimize
will remove from the code of your website everything that is not necessary for its operation. In short, your blog will be faster and you will not need to hire a developer to achieve it.
6.3.4 Floating Social Bar
The more people share your texts, the greater the traffic of the blog, its exposure and, consequently, your.
To help you boost them, there is the Floating Social Bar plugin that allows you to share your posts on the main social networks, such as Facebook, Twitter, Linkedin, Pinterest and Google +.
6.3.5 Ewww Image Optimizer
This plugin will compact the images of your blog leaving them less heavy, bringing speed and favoring your position in the search rankings.
6.4 How much does it cost to maintain a blog
Many people abandon the idea of creating a professional blog because of the investment. However, you will only have expenses associated with the purchase of domain and hosting service. And both have plan options for all pockets: monthly, quarterly, annual, etc.
We recommend that you use the annual plan, since the investment is proportionally lower and you get a good cost-benefit by using the service for a longer time.
In addition to the price, it is important to consider the duration of the contract. A month is very little, while a year is a long enough period to know whether or not your blog has the potential to become a source of income.
7. Personalize the blog
When you access the admin area of your blog, you can make any changes you want to its appearance.
WordPress has a repository of free themes that you can install with just a few clicks.
The theme comprises everything that refers to the appearance of your page, including the colors, the layout of the menu, the font used in the titles, etc.
To change the theme of the blog, click on the “Appearance” button, in the menu on the left of your…
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