Google is one of the browsers that offers a greater number of , with the intention of improving its SEO. Clearly, Search Console Insights is another one of these plugins available to content creators to help out. offers reports easy on the performance of your contentexplaining how users discover your website And that your audience likes.
That’s why we’ve created this Search Console Insights article to help you understand how it works, how to use it, and how it offers help.
What is Search Console Insights and what is it for?
Search Console Insight is a new tool that focuses on providing reports to users in charge of creating content. And thanks to that, it is possible to better understand the way in which users perceive such content to improve it until efficient results are obtained.
Remember that the content of a website is essential for a good positioning in browsers such as Google. And with Search Console Insight, we seek to provide content that is tailored to the target user to ensure other benefits of good SEO.
Basically, this new tool makes use of data from Google Search Console and Google Analytics to generate reports. These reports provide content creators with the necessary information to understand what their audience likes.
By better understanding the content that users like, the creator can use it as a basis for creating new content. In their reports you can find the number of users who visit a website and their length of stay to find out an approximate average.
In addition, it offers benefits such as:
- Know the user’s opinion about the content.
- What are the contents of higher quality and priority among users.
- Content performance.
- Most frequent searches that lead to your website through Google.
- Links to your website from other websites.
How to access?
This free tool known as Search Console Insight gives you different access to obtain its benefits. You can easily enter via direct link, select page name on your GSC property or via search results.
Any option you use will take you to their website. However, it is necessary to have access and permissions to Google Analytics and Google Search Console accounts of the same ownership. Although Google Insights offers you an alternative to get data, it is best to use Search Console.
How to associate Analytics with Search Console Insights?
Google Analytics allows the opportunity to have data synchronized with Search Console Insight and have all the information in one place. For this you need to have a Google Analytics account with editing permission and with the same user as the Search Console Insight user.
Once this is taken into account, you simply need to follow these steps to achieve your data synchronization:
- Sign in to your Google Analytics account.
- Choose the Manage section.
- Select the account you want to sync with Search Console Insight.
- Select the “Property Settings” option within the “Property” section of the menu.
- Find the Search Console section and choose the Adjust option.
- Once selected, a page will open and you will have to choose the Add option.
- Choose the property you want to associate in the Search Console window. To select it you will need to have the URL property activated.
- Select the “Save” option and now you will be able to access all the data from both tools.
Once achieved, it is possible to reap every benefit this plugin has to offer and ensure you have good quality strategic content that will improve the SEO of your website.
And with better SEO within a web page, the chances of being in the top positions of search engines are much higher. In , like , we know how important it is to be on the first page of Google for your customers to find you. If you still do not work on the SEO of your website or ecommerce and want to start, get in touch with us.
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