Site Kit by Google for WordPress – – Wingdings Translator Online

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If you want your website get traffic and conversionsit is not enough and create an attractive web design.

You need to use tools like Google Analytics or Search Console to view user behavior on your website.

This is essential, if you do not analyze what the user does on your website you will not be able to make the right decisions and draw up a strategy to improve.

Until now these analysis tools could be used externally or you needed to install several plugins on your website to be able to see everything easily through panels if you wanted to do it from the WordPress administrator.

This is over thanks to tool : the official plugin from Google for WordPress.

What is Site Kit by Google?

Site Kit by Google is a plugin that integrates everything that Google advises you to do on your website to improve a site for the user.

Thanks to her, in a simple way you will be able to perform tasks necessary to be liked by Google integrating everything that many websites do not do and that are essential tasks.

Best of all, if this was done manually or using various plugins before, now, in a single plugin you will have everything integrated and its operation could not be simpler.

Thanks to Site Kit by Google you will be able to manage and see all the data from your Dashboard of:

Google Analytics: you will access the main features of analytics being able to see the traffic that reaches your website, which are the articles with the highest traffic, etc…
With this you will be able to make a series of decisions and you will check if the strategy you are following is the right one.
Google Search Console: at a glance you can see the keywords that are having the most clicks per impression. This is essential to carry out a good web positioning strategy.
adsense: if you have Google’s advertising system integrated you can control the income and performance of them on your website in a simple click.
Page Speed Insight: Loading speed is yet another ranking factor. Thanks to Site kit you can check if your website is fast.
Tag Manager: Google’s tag system is also integrated into Site kit, allowing you to see the events or associated tools through it at a glance.
Optimize: Google’s A/B test tool is also used in the Site kit panel.

Each one of these tools is more complex and gives much more information when accessing it externally, but being able to access your WordPress every day and in a look being able to control everything from the dashboard is wonderful.

Install Site Kit by Google in WordPress

To start enjoying Google Site Kit in your WordPress installation is very simple since you only have to go to Plugins>Add new.

Write Site Kit and you can now install and activate this plugin all in 1.

When you activate it, on the side of your WordPress you will have a new option called Site kit.

To enjoy this tool as is logical, you need to be registered in Google Search Console and Google Analytics with a Gmail account.

Thanks to that Gmail account you can link the Google Site Kit tool with all those tools in 3 easy steps.

Let’s see how it is configured.

Configure site kit by Google

Once installed and activated the plugin will automatically appear a installation window.

Site Kit will guide you in 3 steps to configure its options.

The first window shows you a tab that you can activate if you want to provide data to the tool and that it can improve.

Click Start Settings.

Let’s see the steps to follow.

Sign in with Google: Sign in with Google account. Use the Gmail account associated with your analytics and search console.
Allow Site Kit to access your Google Search Console accounts: it’s simple, you just have to give permissions by clicking on the buttons until the welcome.
Welcome to SiteKit: Continue clicking the allow button and add site.
Go to Dashboard.

It’s done now you have associated the tool with Google Search console and you can already see data, but you can also integrate Analytics or Adsense for example so that you have everything from your WordPress dashboard.

Site Kit Settings

In the Settings option you can view connected services or you can also associate the other tools that Site kit offers.

The process is the same as we have been following so far.

For example, if we want to associate we will click on “Connect service”.

In the same way as before, we will give permissions at the click of a button and in a few seconds you will be able to enjoy the Google analytics tool in your WordPress administration panel.

If you have more than one analytics account associated with the same email, select the one for the website to integrate.

The process for the rest of the tools (Google Adsense, Page speed, Tag Manager or optimize is exactly the same).

Configure all the ones you use and start using the panels it offers.

In settings you also have an option “administration settings” where you can see that everything works correctly and you also have the direct option to reset the plugin.

How to use SiteKit

Once the tools are associated, it is time to know how to use.

If you have already used the tool with its external platform options, this will be a piece of cake for you.

The panels are very easy to understand and above all it is very comfortable to use.

dashboard

On the main board you will see a panel with general information of statistics from the entire web.

Impressions
Clicks
Most popular pages
visits
traffic sources
Adsense Earnings
upload speed

You will see a summary of your website data.

If yesterday, for example, you had a record of visits, Google Site Kit will show it to you as soon as you enter.

Google Search Console

In Search console you will have a overview of the impressions, clicks, ctr and average position of the keywords of your website.

You can control what are the keywords that are receiving the most clicks.

This is very important because if for every x impressions a certain page of your website has few clicks, you have to take measures to increase the ctr.

You can access more information and the administration of Google Search Console 100% in one click through the link “see complete Search Console statistics”.

Likewise, if you click on each keyword in the table it offers more information in the complete tool.

Google Analytics

As in Search Console, you can get more information thanks to direct access to the complete tool by clicking on “see the complete statistics in analytics”.

Thanks to Site kit you have information in a clear and direct way of the pages that are having the most traffic and above all the bounce rate that occurs on each of those pages.

If the bounce rate is high, you already know that you have to work to retain the user more time within it.

Also note where most of the traffic to your website comes from. In this way you will be able to carry out another series of strategies to get more traffic through SEO, social networks, email marketing, etc…

google adsense

If your website has google adsense integrated, you need to link your account by installing the code throughout the web.

Once done, you will be able to associate Google Site Kit and have access to income and other options and opportunities to generate more income.

Page Speed Insights

The charging speed on the web is very important. You will avoid if your website loads fast that the user gets bored of waiting and ends up clicking on the competition.

Google Site kit makes it very easy for you by displaying speed information on how fast your site is on mobile and desktop.

The speed on mobile is always lower than on desktop.

The tool shows you in the image when the web is completely interactive, for example.

The data is based on the value scale used by Google Search Console.

They are somewhat strict data.

Google Tag Manager and Optimize

In the same way if you use Optimize or , you can associate them to Site kit and have a control in your WordPress dashboard.

Site Kit Finder

Within the dashboard and the different Search console, analytics or page speed panels, you will have a search engine to analyze a specific URL or page in order to study detailed data.

Site Kit top bar

When you install Google Site Kit, from the front-end you can see an overview of web traffic by hovering over the “site kit” tab.

conclusion

Google knows that there are beginners who need basic information and don’t want to leave WordPress to see it.

Google Site kit has been created for it. To inform quickly the performance of a website.

Thanks to Google Site Kit you will have everything by hand and at a glance you will have everything at a glance to improve the website.

The usability, the simplicity of handling and the possibility of expanding information with links to the complete tools makes Google Site kit a very necessary plugin in a WordPress installation.

You no longer have an excuse to make your website a project without errors, fast and with great possibilities to increase traffic and conversions.

Install the free Google Site Kit plugin now.

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Web designer, SEO and Digital Marketing consultant | I work as a freelancer making websites for clients who want to grow their business through the internet | In addition, I teach in my Blog how to create a web project absolutely from scratch | You can find me on social media.