The relentless growth of the Internet, added to globalization, has allowed in recent years, which in turn has also increased logistics needs of companiesespecially in China, not only because of its productive capacity but also because of its immense demand.
In this sense, Cainiaothe logistics subsidiary of the giant of , wants to revolutionize world logistics by accelerating the digitization of the sector and manage to generate 7,250 million dollars (6,510 million euros) in value for the logistics industry of the Asian country during the next three years.
Cainiao’s grand plan is based on implement an internet of things platformwith which its partners and developers will be able to share information and establish standard protocols in order to implement large-scale solutions.
What is Cainiao?
Let’s start at the beginning: and a group of leading last-mile logistics companies in China created Cainiao Network Technologya consortium that has been committed since its inception to building a “intelligent logistics network in China” and they set themselves the goal of 24-hour delivery for any product anywhere in China. Since then they have worked to achieve this goal.
In the same way that it came like an atomic bomb to change the course of eCommerce in China, and in the same way it managed to transform the buying habits of an entire generation, Cainiao wants to revolutionize the future of logistics throughout the world.
How Cainiao will digitize the logistics industry in China
In recent years, Cainiao has already invested a lot of money in innovating, like with this rAutonomous obot introduced in 2017.
But now, his bet goes further: Cainiao intends to connect 100 million smart devices to its IoT technologies during these three years, and with it it expects digitize and speed up the delivery process, first in China, and then throughout the world.
“Only through construction of the digital infrastructure for logistics we will be able to enable and boost the industry”CEO of Alibaba Group and chairman of Cainiao Smart Logistics Network, said at the annual Cainiao Industry Summit in Hangzhou.
Cainiao Guoguo express delivery app
But this is not all, since the improvement of consumer services it is also part of the company’s objectives. Cainiao will use its new package tracking app and shipping services “Cainiao Guoguo” to improve the shipping and delivery experience.
With this app, consumers can automatically fill in their shipment details, as well as track their packages in real time using their mobile, and also book package pickups with couriers that It will only take an hour to reach their destination.
The Cainiao Guoguo app also thinks about its messengers, since it send alerts when a consumer near them has processed a delivery request: The more orders the couriers deliver, the more commissions they will receive from the express logistics companies. And of course, the easier it is for consumers to send and receive products, the more likely these companies will see their business grow (and the more they’ll use your app).
“By further improving our customer services, last mile and internet of things technologies and capabilities, We look forward to helping China’s logistics sector deliver greater scale while reducing costs and impact on the environment.”declared , president of Cainiao.
Will it manage to revolutionize the logistics sector in the world?
Image: Retail
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