Forumsport.com: opinions, analysis and evaluation – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

Through its physical establishments, Forum has always been a chain varied catalog that brings together clothing, footwear and accessories for a large number of sports that, in fact, used to be the ones that divided the space of their establishments. to check if forumsport.com maintain its variety.

The purchase process on Forumsport.com

We are greeted on the cover by a slider with images that give access to discounted products, to blog articles or to the travel section, and the category menu is shown at the top while the articles appear at the bottom most viewed, sold and recommended; in this case sports shoes. When accessing, the ‘sports’ category drop-down is open, which includes access to products for running, cycling, soccer, mountain or swimming while in the ‘other sports’ subcategory the others are shown. When you move the mouse over any of these subcategories, the dropdown also includes the logos of the most recognized brands of that sport, and by clicking on any of the logos redirects to the ‘brands’ category. In this, the most common are highlighted, also having access to the rest of the references that order the hundreds of brands alphabetically. So at first glance this eCommerce has a extensive catalog of products that are easy to reach if you know what you are looking for. Once the brand is accessed in the side menu, the option to see clothes of man, woman or childand it is possible to sort the products by price or by those that have shipping in 24 hours. This option is very interesting for those who need the products urgently since the price does not vary.

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Shipping and returns on Forumsport

Once the product has been chosen, at the moment of selecting the size a converter to get the measurements rightalthough (just in case) the website offers free return for 60 days. Once you reach the shopping cart (which allows you to enter discount codes) the shipping costs are added with a price of €4.95, although if the ticket exceeds €39, the shipping price is reduced by 50%. It also allows the free store delivery or delivery at the collection point. When selecting home delivery it is possible to choose as a destination various european countries that the shipping costs rise, as is logical, to €11.50; an interesting option. To complete the purchase you can access as a member or simply by entering an email address and, once we are on the payment page (accepts cards and PayPal) the customer service phone (which is not a 902).

Forumsport.com: more than an online store

This eCommerce wants to attract its buyers with content as well, so includes a blog with tips to play sports or selections of seasonal products very focused on running. And it is precisely running that gives rise to another of its sections, that of ‘Travel’, which includes destinations for different races offering accommodation and numbers. By accessing the ‘book’ button the page redirects… to Viajes Eroski.

Conclusions about the Forum online store

When accessing the store, it is intuitive, although it can give the impression that it is vast and that it can take a while to discover all the products in the catalogue. If the user knows what he is looking forLocating it is very simple. This eCommerce highlights the possibility of making international shipments and being able to view only the products that have shipping in 24 hours, thus facilitating the purchase process. The integration of travel offers is also an interesting option to offer services that attract your buyers.

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