With no storage or shipping to worry about, digital products are more convenient to manage than physical products. Not to mention, customers can usually access files instantly, immediately after making the payment.
This article will cover everything there is to know about this type of product, from what they are to how they can be a great way to . We’ll cover the different types, as well as where and how to sell digital products using our best tips and tricks.
What are digital products and what are their advantages?
Digital products are products that exist in digital form, usually as a computer file. These include e-books, software, custom fonts and graphics, online courses, stock photos, to name a few examples.
The main advantages of selling this type of product are:
- No physical inventory. You don’t need to spend money on storage and inventory management.
- No shortage of stock. You will rarely have to worry about running out of stock, unlike selling tangible products.
- no shipping. You do not need to go through the hassle of handling shipping and its high costs, since your digital product will be accessible immediately.
- low barrier to entry. Due to the lack of inventory and shipping management, low start-up costs allow newcomers to easily enter this type of market.
Of course, there are also some disadvantages:
- Competitive market. Since the start-up costs are relatively low, the competition to sustain the overall growth of the business is relatively high. You will need to come up with strong and creative marketing strategies to attract new customers.
- server maintenance. If your server ever goes down, customers won’t be able to make purchases or download their files. Choose a reliable and secure for your online store.
Types of digital products you can sell
No matter what your background is, whether you’re an educator or a digital artist, there are many types of downloadable products you can try.
When choosing which type of digital product to focus on, identify your strengths, think about your ambitions and analyze what interests you most.
eBooks and other info products
An eBook is a digital publication that can be read on electronic devices such as eBook readers, phones, and laptops.
Infoproducts refer to PDF files or online courses that contain educational material intended to teach a particular skill or trade.
The skills needed to be successful in this niche range from creative writing to video production to general subject knowledge.
Digital books don’t seem to lose their popularity or relevance, and writing one doesn’t require a substantial monetary investment.
Applications
Some examples of apps you can sell include media players, photo or video editors, messaging apps, or productivity tools.
Building a mobile app requires a strong background in programming languages like Java or Objective-C, including a good understanding of user experience and interface design.
Mobile apps are particularly popular and profitable, but the costs to create one completely depend on your requirements and design needs.
Games
As with applications, game developers must be well-versed in various programming languages, image and sound design, and creative writing.
Mobile games, in particular, have grown exponentially in recent years, nearly outpacing the global market. Furthermore, it is quite a popular practice to further monetize the digital product by adopting several different business models.
Digital art and designs
Digital art refers to work done and presented using graphic editors such as Adobe Photoshop or Illustrator, or Maya for 3D modeling and animation.
Digital design is a much broader term that refers to any design that appears on a digital platform rather than in print. This includes, for example, web design, UI (user interface) or UX (user experience).
Samples and Loops
Samples and loops are audio recordings used in the creation of music and videos.
Loops, in particular, are short pieces of music that can be played repeatedly, usually between one and four beats in each bar. Music producers are often looking for original ideas for the projects they are currently working on, which is why creating samples and loops is very popular among young musicians.
To integrate samples and loops into a song, you need to be proficient in using samplers or digital audio workstations and have excellent knowledge of songwriting. and they are some of the most popular platforms for this.
Stock photography and video
Stock photography and video focuses on creating and , videos and illustrations that can be purchased through various licensing models.
Stock photography allows customers to purchase legal permission to use the photos in their own projects. Typically, these photos are taken by the photographer himself and sent to stock photography agencies.
When a sale is made, the fee is split between the artist who created the image and the agency facilitating the sale.
Web mockups and document templates
In web design, a web mockup is a static visual design draft of a website that represents the final look of the site.
A document template, on the other hand, is formatted to suit a particular purpose, for example, to be used as an invoice sheet or a business letter.
To create these types of products like website mockups and document templates, you may need programming skills as well as graphic and web design skills.
Website design themes and templates
Website design themes and templates are created and sold as an alternative to creating a web design from scratch. Some emphasize aesthetics, while others are more suitable for specific types of businesses.
To create themes and templates, you must have strong programming and web design skills. You can find or sell your own creations on platforms like and .
plugins
Plugins are add-ons that customize other software, such as mobile apps or web browsers, by adding features that were not originally coded for the app.
For example, WordPress is known for its third party. If you are a digital artist, you may be looking for a for Adobe After Effects.
The 7 best platforms to sell digital products
When selling a digital product, having the right tools in place from the get-go is critical. That is why we have compiled a list of the best ways and platforms available today to accomplish this specific task.
1.
Easy Digital Downloads is a WordPress plugin that you can use to sell digital products from your WordPress site.
With this plugin you can offer discount codes, set file download limits and assign expiration dates for links. You can also use its built-in reporting platform to view statistics and run reports or create customer account pages.
Easy Digital Downloads is an ideal option for people who are already familiar with WordPress and want to focus specifically on selling digital products online.
Prices and transaction fees
Easy Digital Downloads is free to use, but you can install some free or paid ones to use additional features.
It also offers Premium plans ranging from $99 per year until $499 per year. They offer advanced features like post-purchase email registration and cross-selling. They have no transaction fees.
two.
Zyro is a website builder that is often used for . It has an easy to use drag and drop editor and pre-built templates, allowing beginners to create a website without any web development skills.
It also comes with a managed hosting service, so users can focus on building a site without worrying about back-end maintenance.
Zyro’s online store features include multiple online payment options, discount coupons, email notifications, and gift cards.
To encourage more digital downloads, consider using Zyro’s AI Heatmap tool. It will analyze your web pages and predict where to strategically place elements to drive conversions.
Prices and transaction fees
Zyro has two plans for . Both subscriptions include zero fees and a 30-day money-back guarantee.
The simplest option costs $9.90 per month and it comes with basic e-commerce features. With this plan you can sell up to 100 digital products.
On the other hand, the price of the superior plan is $14.90 per month. This package offers unlimited products, multi-channel selling, and an abandoned cart recovery feature.
3.
WooCommerce is an eCommerce plugin for WordPress, a content management system for creating various web applications.
This plugin will enable online store functionality on your WordPress site. It is also possible to configure the settings for the sale of digital products, such as the method of access and download of files.
Additionally, plugins are available to help sell certain products, such as and .
Using WordPress requires a self-hosted approach, which means you’ll have to find and configure most aspects of it yourself. This allows for more control and scalability to grow your store in the long run.
However, you may need some technical knowledge to resolve website and hosting issues.
Prices and transaction fees
WordPress and WooCommerce are free, so a significant part of the costs will go towards the web hosting service and the domain name.
offers a from €3.99 per month until €14.95 per month. All plans include unlimited websites, automatic backups, and a cache booster to speed up performance. It also comes at an affordable price.
and they will also get a free domain name. Follow the link to see more information.
Another factor that can affect pricing is plugins and themes, which can cost between 0 Y $299. If you use , the transaction fee is 2.9% Y $0.30 per completed sale.
Four.
If you want to make online sales using a membership subscription system, MemberPress could be a suitable option for you.
MemberPress is a WordPress plugin that allows you…
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