【 Being YouTube From Scratch 】 Guide that DOES WORK! ▷ 2022

For a few years now, video content has been growing by leaps and bounds, leading many to believe that in this new decade it will surpass written content, if it hasn’t already. While YouTube is still a long way from surpassing Google as the most important search engine, A real fact is that Google itself is showing more and more video content as recommended results..

That is why more and more people interested in being a youtuber, since it represents a good monthly income and a great power of influence that we can take advantage of in different ways. However, not everyone knows exactly what to do to be successful youtubers.

In this article we are going to give you a guide to everything you need to know about being a youtuber, and you can reach 1000 subscribers and 4000 viewing hours as soon as possible what you need to be a partner and start monetizing your channel.

What is being a youtuber? Is it the same as having any channel on YouTube?

Being a youtuber is creating a YouTube channel on a topic that we like or completely master, to create related videos and create an audience. The concept would be identical to creating a personal blog, which is why these videos are also known as Vlogs.

Nevertheless, not everyone with a channel on the platform can be considered a youtuber. If we create a niche channel with documentary information on a topic, and we only put our voices in the background of some images, then we are not entirely youtubers. To be so, we must share our opinion and introduce ourselves by our name or our alias.

A youtuber is an influencera person who creates a personal brand related to a specific topic, and said brand is growing and gaining weight among the community of each niche in question.

What are the most important aspects that a youtuber should take into account before starting?

2 out of 3 YouTube channels will fail, reality is that cruel on this platform. Many people get frustrated when they see that their channel has died and their audience is no longer rising, they don’t get as many views as before. This is because 80% of the people who create channels do not work on them professionallybut for this it is a simple hobby.

While you should enjoy speaking and creating content about your chosen niche, It is important that you take it with the necessary seriousness because the competition is so great that you must apply strategies that most do not apply to position yourself above them. For this reason we are going to share several aspects that you should always take into account before starting your channel.

YouTube SEO

SEO is the acronym for Search Engine Optimization (Search Engine Optimization in Spanish). For many years it was thought that it was impossible to apply it on YouTube, but since it was defined as a search engine, things changed and professionals began to develop positioning strategies to make the channels that use them position themselves above the others.

While we’ll teach you about SEO later in this guide, it’s still It is important that you look for more information about it so that you can master all the optimizable aspects of this platform.thus getting your channel to appear in the first results of search engines above your competition.

niche and audience

It is very important to define a niche and a target audience. It has been proven that the channels that grow the fastest are those that work on the same niche, and not those that present a cocktail of content on various topics. For example, IPAP is a web on the Internet, so our YouTube channel should be on this topic.

It would be a mistake for us to create a channel in which, in addition to talking about the Internet and technology, we also touch on art, medicine or sports., since the people who enter our channel will do so looking for content about our specialty, and not about other topics. So it is very important that you define from now on the type of channel that you will create and its respective niche and target audience.

Expectations

The second thing to keep in mind is realistic expectations about what you can earn as a youtuber. It is normal that after seeing how thousands of boys around the world have a movie life thanks to the money they generate on the platform, but this is not achieved overnight.

If you hope to become a viral phenomenon that after a couple of months starts making four figures a month, you are possibly one of the 2 channels that always fail out of 3because seeing that the months go by and you get nothing will frustrate you.

Specialists believe that a digital project, whatever it may be, it needs at least one year of life to start generating at least 3 figures. Certainly there are special cases in which channels with less than 6 months of life reach 100,000 subscribers and begin to generate good money, but these are definitely isolated and very special cases.

80% of new channels will have to work hard sharing content for at least a year and then start earning some money and you may have to wait another year to be able to give yourself the luxury of saying that you live from your channel.

Social networks

Something that you should never forget is the potential of social networks. A study by Forbes states that currently more than 70% of the time that people are connected to the Internet, they do so by looking at their social networks.so a lot of clicks and audiences are likely to come from them.

It is important that you create social profiles on at least two other platforms in addition to YouTube. The most recommended are Instagram and Facebook, although Twitter should never be left out. The truth is that your personal brand must have a presence on several platforms to increase its growth potential.

Competition

Although high competition does not mean that it will be more difficult to position yourself above it, it is good that you take it into account because the greater the competition, the more you will have to work to stay above it. In addition, high competition also influences our earnings, and the more competitive a niche is, the higher the advertiser payments will be.

channel type

This is an aspect that we could make a whole section of, but we will simplify it here so as not to make things so long. There are three business models on which you can base the monetization of your channel:

Advertising: These are channels that monetize exclusively with the ads that appear during the reproduction of their videos. This is the most difficult model to create since you need large audiences to be able to generate thousands of dollars per month.
Membership: Affiliation is the business agreement between an influencer and a brand, in which the latter pays the former for recommending their products. This is a model that does not need a very large audience to start, but the profits depend on how influential the youtuber is.
Subscription: This is a business model in which you offer exclusive content of more value than what we normally share on our channel, to later offer it to our audience in exchange for a monthly subscription.

Depending on the business model you choose to monetize your channel, the type of channel we have will change. In this sense, the most important types of channels and their respective monetization models are the following:

Vlogging: A video blog or Vlog is a channel in which we share our opinion on a topic of interest to our audience. These channels usually share videos every day and their main means of monetization are advertising and affiliation.
Information channels: They are channels in which we provide information on a specific topic, either defining it or verifying its veracity in case it is a myth or social belief, as well as product reviews or comparisons. They are channels that monetize mainly with advertising, although they also work a little on affiliation depending on the theme.
Tops: Tops channels are those that are always sharing top 5 or top 10 lists for each niche in question. They are highly audited channels, so their main business model is advertising, although depending on what is said, they can also work with affiliation.
specialized channels: If you are a professional in marketing, nutrition and other professions, you can create a specialized channel in which you give your opinion as a professional on a topic that requires technical knowledge. They are generally monetized with affiliation, although their true potential is seen in subscription if we offer exclusive paid content for our audience.

Monetization

Finally, there is the issue of monetization. You must take into account certain aspects. First of all the requirements to monetize a channel; have more than 1000 subs and 4000 hours of viewing in the last 12 months. The second thing to keep in mind is what you need to monetize a channel.

Generally people tend to get an average of X dollars for every 1000 views, and this is a bad practice. YouTube pays absolutely nothing for views of your channel, it does it for the views of the ads that are seen from your channel.

A few years ago a group of analysts carried out a study in which they indicated that only 18% of your audience watches the ads that appear in your videos. Based on this, they averaged out how much a channel can earn per 1,000 views, but this is not a definitive and exact figure since if less than 18% of your audience watches the ads you will end up earning much less.

Another thing that you should keep in mind is the origin of your subscriber. YouTube pays more or less money depending on where the person viewing the ad is located. This is due to the fact that a US citizen, for example, has much more purchasing potential than one in Venezuela, Colombia and other LATAM countries and even Europe. Currently the regions that pay the most are; Spain, Mexico, USA, Japan, China and the United Kingdom. These zones may vary since each year the platform adjusts the CPC of each region.

Finally, it is important that you know and take into account that it is not necessary for a user to watch an ad completely from your channel, With only 30 seconds watching, it will be enough for them to give you money for viewing.

Copyright on YouTube Everything you need to know about him to prevent your channel from being demonetized!

Copyrighting is a subject for which we could have made an entire article. The reality is that it is one of the most important aspects of the platform because it will define if your videos can be monetized and even if they expel you from the platform without further ado.

Without sticking to technicalities that can confuse you, copyrights are those that the law attributes to the creators of 100% original content. These rights allow the author to define whether or not he allows others to use his content to create their own works.