Amazon has been characterized over time for being one of the eCommerce with , especially those labeled in its Prime products, however the eCommerce giant has decided to give and other items in high demand in the United States during the coronavirus pandemic
Earlier this week, Amazon announced that its marketplace in the United States (as well as its European versions) would begin prioritizing the basic and essential items that are most in demand in its warehouses, an action aimed at keeping up with the high customer demand during the Covid-19 pandemic.
However, this prioritization has resulted in some prime products show delayed delivery dates…in some cases incredibly far.
A Prime purchase… that takes up to a month to arrive
For Prime products in the great marketplace, deliveries are usually carried out in one or two days after purchase. However, after the coronavirus crisis these deliveries are showing delivery times of at least five days, while in some items the delivery is shown up to one month after purchase.
Since last Sunday, both consumers and Amazon sellers in the US have complained about certain non-essential Prime products, which showed delivery dates as far away as April 21, despite being listed as “in stock” and with Prime shipping.
An Amazon spokesperson on Sunday night that these new delivery dates for Prime products are not the result of technical error or human errorbut rather accurately reflect the current reality of Amazon.
“To serve our customers with the greatest need and at the same time help ensure the safety of our associates, we have changed our logistics processes, transportation, supply chain, purchasing and third-party sellers, in order to prioritize the storage and delivery of items that are a higher priority for our customers”I assure in an Amazon statement. “This has caused some of our delivery promises are longer than usual”.
The case of Spain: longer terms and new forms of delivery
In the case of Spain, Such exaggerated cases are not yet seen, but doing a brief search for non-priority products, Amazon.es it is already delaying the delivery of some Prime products by one to two weeks.
In fact, the Spanish portal of the online giant has activated the warning that “shipping time may be longer than normal in your area”, something that until now occurred in very extraordinary cases: moments of large purchase volumes (such as on Prime Day or Christmas) or due to weather incidents.
Asked about it, company sources have explained the situation of Amazon shipments in Spain:
«Indeed, in Spain we are having delivery times longer than usual. The other change to highlight is that from now on our clients they will receive your order at the door of your house or at a designated location to minimize contact between delivery companies and customers.”
A situation never seen
These serious delays in the delivery of Prime products show how much customers are turning to online shopping during the current coronavirus crisis, and how even the online retail giant, with such advanced technological systems and incredible power, is struggling to maintain its delivery times before an event as unexpected and massive as this.
In the US case, despite the delays that Amazon is presenting in the shipments of Prime products, it is not clear if the retail giant will reimburse the subscription to the Prime program, either partially or totally, if this type of delay is so big continues.
“This is the largest disruption to Amazon’s operations since it began operation,” commented , CEO of Marketplace Pulse. “Unfortunately, will have a great impact on sellers, and ultimately, also in the clients”.
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