Google Introduces One Tap: Easy One-Touch Mobile Sign-In Without Passwords – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

Every Internet user at some point must register on a website, either to make an online purchase, download content or subscribe to one, for example. Nevertheless, more than one ends up fleeing due to the amount of data that needs to be captured. Whatever the reason, Google wants to help make it easy to sign up for websites with OneTap, a system that will allow you to include your data with a single touch.

One Tap: with one touch you can log in or register with Google

Google that is developing a new system with which it will make it even easier to register from Android devices and using our Google account. This is One Tap, which It will allow you to identify yourself on pages, even if you enter for the first time, with the push of a button and without the need for a password.

Google ensures that with One Tap users will be able to “get a secure, token-based account without a password” and that will use your Google login detailswhich will deliver them in encrypted form to the websites by completing the entry forms automatically, and also at each login, as you can see in this presentation video starting at minute 03:20.

Users who want to use One Tap will need to have your autocomplete configured on Android, or use the system SmartLock that manages the passwords in the Google account. These two functions that now allow you to manage passwords and access codes will allow you to use One Tap on all versions of Chrome and Android devices.

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Google ensures that with One Tap it will provide “a secure storage solution end-to-end encrypted credentialswhich in addition to providing security, facilitates the achievement of records due to its simplicity.

Block Store will allow to improve the experience when brand new a mobile

Nothing more exciting than brand new mobile… except for the part where you have to re-include in each app your login credentials. The Mountain View giant wants to make launching an Android as easy as possible and will add Block Store to facilitate your change to the new mobile.

Block Store bundles the login services of Google Identity Services, which will soon replace Smart Lock and Google Sign in for login and saving passwords. Block Store will not only allow you to quickly enter your new mobile, but when you log in to your Google account, you will re-activate all the apps you had on your previous mobile, And best of all, you won’t have to log in to any of them again: your phone will be ready to use almost immediately, all through a token that will be stored locally but can be uploaded to the cloud.

Google anticipates that both One Tap and Block Store They will be available at the end of this 2020 for all its users.

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