A website to sell products o online store is an online site designed with the aim of selling items on the internet through the configuration of a shopping cart.
So you have already decided to create your own website to sell products. Congratulations! โจ Deciding it is the first step to start the digital transformation of your brand. And the fact is that, believe it or not, by opening your online store, you will not only have the benefit of opening up to new markets and more buyers, but you will also be preparing your business to scale to more and better opportunities.
Learn to sell products online, from how much it costs, expenses per month, to some tips for the first days of your sales website. Take a look at this comparison and create your online store in five easy steps! ๐๐ผ
What types of web pages to sell products exist?
At the moment, there are four types of web pages to sell products on the internet.
- Online store.
- Marketplaces.
- Social networks.
- Directories.
I explain what each one consists of, between the benefits and some of its disadvantages.
Online store ๐
This is the most robust solution of all, since you will be creating your space on the internet for your brand’s products under your rules, shipping methods and personalized payment methods. You can choose the design of your online store, develop it with and add as many features as you want. If you ask me, this is the most professional solution and the one many businesses aspire to.
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Marketplace ๐
These sites are the version of a shopping mall where you rent a space and they charge you a certain percentage of commission per sale. Yes, we are talking about Mercado Libre or Amazon. They have the advantage of receiving millions of visits, however, do not think that you will be the only advertiser on this platform. Exactly, it is likely that you will find the competition announced next to your products, changes in the percentages of the quotas or modifications in their shipping systems.
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Social networks ๐๐ผ
This is another type of website to sell products online. Regardless of whether they are personal social networks or specifically designed for your company, these types of pages can help create a community, generate notoriety and keep your audience captivated. Facebook and Instagram are the ones that receive the most attention from entrepreneurs.
Directories ๐
Looking for a specific company? A twist in particular? Directories are web pages similar to the “Yellow Section” or the famous yellow pages, where you can find a large list of companies that are dedicated to the same line of business, ordered in ascending or descending order. They are particularly useful for people looking for wholesale products or items for export.
Where can I sell for free on the Internet?
There are certain web pages to sell products without the need to pay commissions or memberships. Here I list them for you.
- Instagram.
- Facebook Marketplace.
- Second hand.
Let’s talk about each of its benefits, do you think?
Thanks to the Instagram Shopping tool, many businesses prefer to use this platform when it comes to selling on the internet, because with this modality it is possible to encourage sales, improve the acquisition of potential customers and build a community around your brand. . The only downside? To activate it, you need to have an online store with your own domain to be able to link each of your products to the page where users will make their purchases.
Shall I give you a tip? to create your web page with a shopping cart and thus link it to your Instagram Shopping, that way you can sell for free on the internet. When your trial period ends, if you want to continue selling with the page you have created in Tiendanube, you will only have to pay $99 MXN per month for your unique plan without commissions. A marvel!
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Facebook Marketplace
Through this section on Facebook you can sell everything you decide on the internet, from cosmetics, clothing, accessories, books, records, toys and more. It is a fairly simple method to sell, although you will have to consider that the payment and shipping methods are on your own. Getting your post to reach more people has an additional promotion cost, so take that into account.
Second hand
Many of the things that are sold in this marketplace, as its name indicates, are second-hand or used, although you can also find new or pre-owned products. You can sell for free from this platform, with a payment and shipping method that is on your own. If you want to use the online payment service, you must register your item in the service, paying a commission of 6% of your purchase.
How much does it cost to make a website to sell products?
The quick answer is $99 MXN per month at Tiendanube. However, depending on how you perform and the needs of your business, the cost can rise to a price of several thousand pesos.
If you create your website to sell products through an e-commerce platform (such as Tiendanube, Shopify or Wix) the cost ranges from $99 MXN per month to $604 MXN per month for Shopify, depending on the exchange rate. In addition to considering that with Wix and Shopify you will have to cover a cost per transaction.
Now, if you want to create your page with WooComerce or with a custom development, the cost of the project can range from $5,000 MXN to $50,000 MXN depending on who you quote it with, the scope of the project and the hours that will be dedicated to it. the programming of your site.
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How much does a website cost per month?
One to sell products per month can cost $99 MXN with the unique Tiendanube plan, without commissions. It is the most competitive price on the market and the one that imposes the least barriers on you, since you will have a web page with an impressive design without the need for programming knowledge, ready for you in a matter of minutes.
The best of all? If you don’t believe me, and see all that this platform has to offer. Check it out for yourself! There is no better offer than this.
How to create a website to sell products?
Considering the steps you would have to follow if you decide to create your website to sell products on Tiendanube, these are the five things you should do:
- Register in Tiendanube.
- Upload your products.
- Configure your payment methods.
- Customize the shipping methods.
- Connect it to your social networks.
Let me explain each of these points below. You will see that it is easier than you imagine!
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1. Register in Tiendanube ๐
and write your brand name, your email and a password. I recommend that you use the company email so that everything is in the name of your business. If you don’t have a brand name yet, don’t worry, we have a free name generator that can help you get a better idea of โโwhat to name your business. Take a look! I really recommend it to you.
2. Upload your products ๐ค
Do you have a photo of your products? Do you know what the selling prices will be? Well, having created your registration, it’s time to use this information to create the product sheets of your items, including descriptions, prices, photographs and more details. If you have size guides, color guides or any additional information, do not forget to include it while you are registering your items. They are one of the most important parts in creating your online store.
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3. Set up your payment methods ๐ต
There are more and more payment methods available to buy online, from the classic and super popular ones such as PayPal, those that continue to expand in Mexico such as Mercado Pago, those that are popular in that sector not so banked, such as payment in Oxxo, to those novelties such as Kueski Pay and Aplazo. The more payment options you give your customer, the more likely they are to make a purchase. Therefore, the suggestion is that you activate different payment gateways in your online store to give your buyers that versatility.
When you open your sales web page in Tiendanube, this process is very simple because with a few clicks you can activate the payment gateways you prefer, even activate personalized payment methods such as bank transfers, payment at a physical branch or payment on delivery if required. your brand.
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4. Customize the shipping methods ๐ฆ
FedEx, DHL, Redpack and Estafeta within the main shipping groupers, in addition to 99 minutes, Moova, Pickit and many others, are the available configurable options for your store. Whether you decide to work with a direct package or a package aggregator, giving your buyers more options will help you increase the chances that they will make their purchase, as there will be different options to choose from, from the , to some with a higher price but perhaps with a shorter lead time.
In a similar way to the payment gateways, in Tiendanube you have the advantage of being able to add personalized shipping methods, from prepaid guides, the package grouper you want, Correos de Mรฉxico, delivery at a physical branch or midpoint. These options are as customizable as you want and adjust to what your brand needs.
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5. Connect it to your social networks ๐ฒ
A super important step is to be able to connect your product website with other communication and sales channels, just to create an ecosystem around your brand. By having your online store, you can link it with Instagram Shopping or the Facebook store to be able to sell from both social networks.
In addition to allowing you to connect your online store with the most used marketplaces in Mexico, such as Mercado Libre, Amazon, Claro Shop, Walmart and Elektra. That way you can manage your stock of products and keep your inventory updated, managing everything from one place, your website with shopping cart.
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Now all that’s left is to get it online, activate it, and let your product-selling website start getting visitors and sales.
Tips for the first days of your website to sell products
If you have already completed the previous steps, follow these tips to make sure that everything is correct on your site.
- Make a test purchase to verify that everything is working correctly.
- Check that the images on your page are not too heavy. If they are, seek to optimize them to prevent them from exceeding 200 Kb or 300 Kb.
- Don’t forget to include…
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