The packaging is one of the elements that most influence when buying a product. In addition to being able to identify your brand, in the case of eCommerce it is your first approach with the client: the time of unboxing becomes essential part of the customer experience. That is why creating a personalized packaging is extremely important.
The great importance of packaging in the customer experience
A personalized packaging allows transmit the values and philosophy of the brand creatively, but above all effectively, with which it is possible to generate a connection with the consumer that will be able to last over time. Despite this, for years boxes and packaging have been unjustifiably forgotten when creating the marketing strategy of many companies.
To achieve this goal, it has detected the need in the B2B sector to seek easy and creative solutions to impact your customers and improve your brand image. That is why it is committed to the creation of personalized packaging through its online store and has launched the “Print Configurator”: an online print editor with which customers can professionally customize 3D boxes and carton detailscomfortable and intuitive.
Imagine that you buy a great makeup set, some shoes or even an amazing new mobile and you find a box that is boring, simple and without identity. The first impression counts, and a lot. With this new option you can create personalized packaging adapted to your needs, whether for a special event, catering, presentations or any product.
An online configurator to create your designs in 3D
of SelfPackaging will allow you to design a large number of models in 3D from preset design templates with which the whole process will be extremely easy. In addition, this powerful online configurator includes a wide range of creatives and stickers, which will vary according to the season and trends. The templates and designs will also be renewed so that all users have different visual options for their product.
You can choose between the boxes that best suit your product and, on any colored surface, use your logo and image. The editor also allows downloading the die for those who prefer to add the graphic created in another program and upload it manually to the online configurator.
In this way, marketing and communication agencies, entrepreneurs, Food Trucks or small companies that require for their project, may have the opportunity to create your personalized packaging online and without the need for technical knowledge, which will save time.
An important point is that sustainable packaging is gaining ground in the market, and brands have to adapt to the tastes and sensitivities of consumers, which is why cardboard is the best option. In addition, SelfPackaging is committed to packaging, so considerably reduces the use of plastic in your shipments. In fact, the company is committed in order to reduce the environmental impact of its activities, and has recently made investments in this regard, which include a new warehouse in Barcelona, thus maintaining its policy of fair trade and proximity.
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