We are sure that lovers of art, crafts, creation in general know -should- the Etsy platform, which allows creators of all kinds to put their works on the market.
The operation is very simple: Etsy will allow you to publish your creations on any of its websites and will be in charge of managing the transactions derived from your online purchases. A way, without a doubt, quite appropriate to make yourself known if you are starting in this DIY, illustration, etc.
We have been visiting the platform, and far from wanting to make this post a tutorial on how to create your online store on Etsy.com, what we intend is to show you our assessment and opinions about it.
Etsy.com: web design and usability
There are certain basic points that influence the user experience on a website, and design and usability are two of the most important. To what extent does the Etsy platform use them? At the level of usability, it has a clean and tidy design that facilitates navigation through its different levels. All product categories and subcategories appear perfectly organized in the main menu, and the predictive search engine makes the task much easier.
Although it is true that it uses a responsive design, that is, adaptable to mobile devices, we believe that perhaps at the graphic level it could be improved; especially considering that it is one of the creative platforms par excellence. It has a good color combination both in tabs and in typography, it is true, but in general it shows a somewhat classic and low-risk look.
How to buy on Etsy
Although each one of the articles shown in the different categories of the web varies depending on its creator, at a general level we see that the majority have a good product sheet. A detailed summary about it, photographs and other alternative purchase options. interesting too, each product includes a rating from other users, something that can guide us in our purchase process.
Make a purchase on Etsy.com It is easy.
You can do this by registering for free or as a guest, and once you select the order details you have several options to pay for it: by credit card (Visa, MasterCard, American Express) or via Paypal. Also It has two mobile payment systems (for iOS and Android), although they are not yet available in Spain. In stores in the Netherlands, Austria and Germany, the option of bank transfer is also available, and in some cases the option of check or money order. In any case, the seller himself can establish certain payment methods, and the variety is wide.
Regarding shipping rates and delivery times, each individual seller will specify them, so they may vary depending on the place of origin of the product.
How to sell on Etsy
You may be interested in selling your original items on Etsy. Then, you should know that you can publish your first article will cost you $0.20. You’ll only pay transaction, payment processing, and offsite advertising fees when you make a sale. Thus, you will find these expenses:
- 5% transaction fee
- 4% + €0.30 payment processing fee
- Offsite Advertising Fee: 15%. Etsy pays to list your items across the web through offsite advertising. You only pay a fee when you make a sale thanks to one of those ads. As explained on their website: “Etsy collaborates with sites like Google or Facebook to promote your ads on their pages. We send them all Etsy listing inventory information: listing descriptions, photos, titles, etc. The site’s advertising algorithm uses that information to match a user’s search or profile information to your ad. They make sure to show the most relevant articles for each user or search.”
In Brief: Opinions on Etsy
In summary, we believe that Etsy is a fairly complete platform, very useful for saving our first creative jobs, although if you are looking for something more professional you should consider creating your own website. Although there are customization options, the design of each online store on Etsy is quite limited and you will not be able to show the essence of your products or creations.
Stay informed of the most relevant news on our news channel
Facebook Comments
Disqus