IBM buys the Spanish company Bluetab to strengthen its presence in Europe and Latin America – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

Hand in hand with the digital transformation process that companies have taken in recent years, the need for innovative solutions for data analysis has become more pressing. Thus, data services in the cloud and the integration of hybrid solutions have become more relevant for companies. is a company based in Madrid that specializes in this type of data analysis solutions, and has managed to gain a solid presence in different sectors of the European and Latin American market.

Starting from this IBM, the multinational technology and data consulting company, has announced its agreement to acquire the Spanish company. According to what was explained in this acquisition, whose price has not been disclosed, it represents a consolidation in the Spanish-speaking markets for IBM, as well as an opportunity for growth and development for Bluetab.

The deal is still subject to customary regulatory clearances, but is expected to take place during this third quarter of the year. At the moment neither of the parties has declared more information about the financial data of the agreement.

IBM will drive the development and growth of Bluetab with its acquisition

Bluetab was founded by Tom Uhart Y Joseph Luis Lopez in 2006, seeking to offer the same solutions as the large consultancies in the field of data collection and management, only with a smaller and more specialized team, in order to offer more efficient and faster results. Since then it has expanded to different markets, establishing solid relationships with companies belonging to banking, telecommunications, energy and public services, in countries such as Spain, Mexico, Peru and Colombia. Among Bluetab’s clients, companies such as Naturgy, Banco Santander, Orange or LaLiga stand out.

See also  Express tax guide to open an eCommerce and not die trying - Marketing 4 Ecommerce - Your online marketing magazine for e-commerce

In this way, the Spanish company will become a strategic part of the IBM service portfolio, joining its staff of 700 experts in data engineering to the IBM Global Business Services program, which is a boost for the transition to systems of cloud data and hybrids offered by IBM, according to what was expressed by Mark FosterVice President of IBM Services and Global Business Services: “The “outside-in” digital transformation is giving way to a new model of “inside-out” use of company-owned data with emerging technologies such as AI and automation to generate more business value and create new flows of business. smart working… This acquisition will drive migration to the cloud and help our customers get even more out of their key data.”

What services does Bluetab offer?

The Bluetab experience in data and cloud migration services It includes specialized data strategy services, creation of data platforms and advanced analytics services, which it carries out through various solutions and tools that it has developed to provide a better product for its clients.

Bluetab solutions focus on three main aspects: the strategy planning for data handling. With which he focuses on applying his knowledge of governance and data architecture, so that his clients can find the most appropriate technologies and strategies for their business model. On the other hand we have the Data Fabric, or data constructionwhich focuses on providing customers with reporting and data visualization tools in a professional environment, guiding them through the process of implementing recovered data to improve their business.

See also  Funidelia costume shop: Opinions, analysis and evaluation

Finally has a solution augmented data analysis, which is based on artificial intelligence and machine learning technology. In this way, augmented data analysis provides a means for specialists to manage information more efficiently, thus helping to implement risk and fraud prediction, simulation and analysis models directed towards a business vision.

Stay informed of the most relevant news on our news channel

Loading Facebook Comments ...
Loading Disqus Comments ...