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good prices
low shipping costs
Diversity of offer
Short delivery times
Confidence
JustFab is an eCommerce with a good design and structure that, however, has problems when it comes to managing its VIP client program
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: 1.4 (7 votes)
When a store, online or not, has the audacity to call itself Just Fabulous (either JustFabfor short), generates very high expectations that, if not fulfilled, can cause disappointment and anger in their customers. At least, that is what seems to have happened in this case.
JustFab, a glamorous eCommerce
JustFab is a controversial eCommerce based in the very glamorous Los Angeles that, since its birth in 2010, has sold all kinds of women’s shoes, bags and accessories to half the world Currently, its subscription sales model already reaches some fifteen million peopleprobably attracted by their low prices and its . The pages of JustFab.es have a very good designdesigned to make its hundreds of products look as “fabulous” as possible, with large and varied imagesand complete product sheets that perfectly fulfill their mission of highlighting the characteristics of any item and allow assessment and criticism by its users. Of course, to be able to navigate between such glamorous pages you will have to pass a quiz (Anglo word questionnaire substitute) which, under the promise of offering you a welcome product at €19.95, and with the well-intentioned goal of getting to know you better and being able to offer you a custom Showcase, It forces you to overcome numerous questions and a record. And that’s not so glamorous anymore…
Desperately looking for VIP members
It seems evident that JustFab is oriented, from the smallest of its bits, to get your users to become VIP customers. In fact, it can be said that if a user is not a VIP customer, it will be very difficult for him to buy in your eCommerce. For VIP customers, any product will cost a maximum of €39.95with Free shipping and returns, while any other user can pay up to €100 for real weapons of mass destruction. All those who are not members must also pay for the shipping costs (€3.95, UPSdelay of 3 days) unless they agree to pick them up at one of the Kiala drop points (3-4 days), in which case they will be free. Seen this way, the advantages of being a VIP seem obvious, but, what is the counterpart?
JustFab VIP: Not suitable for the clueless
if you are cluelessforgetful, reckless or simply poorly organized, you should be careful when becoming a JustFab premium client. Registration as a privileged user is free with the first purchase, but from that moment on, JustFab will charge you 39.95 on the 6th of every month unless you access your profile yourself and waive that payment. An extremely strange method, conducive to customers accustomed to pressing the “continue” button without reading the notices on the web, ending up finding unpleasant surprises by reviewing your bank statements after a while. The process to unsubscribe from the VIP program, which includes a awkward phone call, neither does it seem the most suitable for relieving tensions. This system, almost the axis on which JustFab’s business model pivots, has reported , generating one that they have long since stopped thinking that their eCommerce is fabulous. For the rest, it is noteworthy that this eCommerce only accepts as payment methods PayPal and credit card, but not cash on delivery or transfers. Something that,
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