ManoMano, the leading marketplace in Europe dedicated to DIY, gardening and home, announced its new one for 355 million dollars (almost 300 million euros), led by Dragoneer Investment Group and in which investors such as Temasek, General Atlantic, Eurazeo, Bpifrance through Largue Venture Funds, Aglaé Ventures, Kismet Holdings and Armat Group also participated. After this new round ManoMano has become a new European eCommerce.
ManoMano raises a new investment to accelerate its growth
This , the company’s eighth to date, has not only been the biggest for ManoMano, but one of the biggest of the year in . With her the company reached a valuation of 2,600 million dollars (about 2,200 million euros) which has given it its new status of , quite an achievement if we take into account that until 5 months ago the company had a valuation of only 573 million euros.
hand hand for increase its growth in Spain and Italy, its two key marketsthrough its service for professionals ManoMano Pro. «We have the ambition to achieve the same success as in France, where one in five small professionals are already registered”, its founders Philippe de Chanville and Christian Raisson explained.
In addition, the company will invest in media and advertising to improve brand recognition in the 6 countries where it has a presence, and The staff of its digital center in Barcelona, which has been operating since 2019, will increase from 130 to 230 workers.
This is ManoMano, the European DIY eCommerce
Hand hand is a French eCommerce dedicated to DIY, gardening and home. Since its creation in 2013, the company has been on the rise to position itself as one of the European leaders in this sector. Its eCommerce, in addition to its own sales, also presents a marketplace service where third parties can publish their products and have a greater reach.
As we have mentioned, the history of this has always been one of growth and it did not stop because of the pandemic: in the past 2020, in Spain, it increased its business by 120%.
Based on this, , the French company, which has obtained more than 600 million euros in financing since its foundation, intends to expand its presence in the peninsula pointing to Spain as “a mine of technological talent”.
Without a doubt, the pandemic year was one of extremes for many companies, some grew exponentially and others were left behind. In the case of ManoMano, it was a complete success. «Between the months of March and April, the first weeks of confinement, we quadrupled our sales compared to the same period of 2019″ Philippe and Christian refer in their conversation with the online medium. They came to close the year with a turnover of 110 million euros, and with a portfolio of more than 600 vendors, between SMEs and large companies.
On the other hand, these expansions of French eCommerce bring with them new proposals to promote digital business in the country. “One of our main goals is the acceleration of online processes in Spain, as well as favoring the internationalization of local vendors, who may have a trusted partner in us.”
According to the company’s indicators, the Spanish platform receives great appreciation from visitors from the other countries where they are located. So much so «40% of Spanish vendors sell their products abroad».
Its marketplace, key to Manomano’s growth
The marketplace is one of the great strengths of ManoMano. With this service, sellers can gain greater visibility, thanks to the flow of visits to the ManoMano website. They will also be able to internationalize their scope due to the presence of the company in different European countries. This, together with the advice offered by the French company on sales strategies and plans, create a solid ecosystem for the growth of sellers. The ManoMano marketplace has more than 3,000 sellers and more than 4 million products in 6 countries: France, Belgium, Italy, Spain, Germany and
On the other hand also offers a logistics service, that offers storage and inventory management, product picking and, of course, subsequent delivery to the end customer. With all these features, vendors can count on a platform to post their products, and a distribution service fully integrated with it.
This service, called HandFulfillment It hit the market in November 2019 and was immediately a resounding success, due to its free nature and ease of delivery within 24 hours.
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