Leroy Merlin enters the final phase of its month of sales for Black Friday – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

This year, Leroy Merlin advanced its campaign of in early November. Starting its day of offers from the 2nd to the 29th of the same month, coinciding with Cyber ​​Monday. It has been one of the businesses that has joined the Black Month, offering its customers discounts of up to 30%, «for advances on your Christmas shopping, which canedan acquire the necessary items for their home or to encourage them to do that reform that they have been postponing so much» the team tells us.

The advancement of the dates of the campaign means that the company has anticipated its competition, launching a wide range of offers and promotions in sections such as: bathrooms, kitchens, heating, garden, appliances, decoration, construction, tools, lighting and painting.

campaign of BlackMonth

To promote and give visibility to your Black Month, have become CyberMonday every Monday of the month, starting from November 8 to 29 of the same month, a date that coincides with the real Cyber ​​Monday.

They also celebrated the , sharing a post with their followers congratulating the day: «The good thing about being single is having the house to yourself. Mention your favorite plan at home«. Finally, through their Facebook and Instagram profiles, they conducted a course for «in love with christmas» where they were told about this year’s decorative trends for Christmas.

How to take advantage of this last phase of Leroy Merlin offers

Leroy Merlin offers a large catalog of products for the home. That is why it is important that, when making your purchases during this Black Friday, go with a clear strategy to not leave anything or spend more than necessary. For this reason, the DIY and home improvement eCommerce recommends taking advantage of its offer day by following these steps:

  1. Look at your house and assess what is missing.
  2. Ask yourself if you need to make reforms.
  3. Make a list of everything you have to buy.
  4. Decide on a budget with what you can spend.
  5. Make your budget and your list fit.
  6. Go to a physical store or buy through the online store.
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Save on shipping costs from your eCommerce

One of the great advantages of this sales season at Leroy Merlin is that you can benefit from your free shipping as long as you do it from the online platform. If you buy from their eCommerce, their operators will bring you all the products to any point in Spain at no cost.

Finally, they offer us some ideas to take advantage of their promotions. They recommend that we take advantage of this last phase of offers toadvance Christmas gifts, to buy the household products that we need to renew or that we take advantage of the offers to make a reform at home if it is among our plans.

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