Mercadona has once again surprised the food market, thanks to its strange but appetizing latest product. A whose appeal is found in an unexpected ingredient. A whole new sales success for the Valencian chain, which this time comes from a Catalan company.
The supermarkets run by Juan Roig have taken action for being the leader in the sector. Thus, in recent days they have announced one (one of their crown jewels) or have added a .
And precisely in this line, due to the strange ingredients but which attract the consumer, his latest top seller has arrived. A turkey chorizo, from the Hacendado brand, but produced by Embutidos Monter. Based in Girona, this food company has managed to give the Valencian chain an item that attracts the attention of potential customers.
Each chorizo costs 2.35 euros in a 235-gram bar
Thanks to its preparation with skimmed milk powder, the sausage manages to have 30% less fat. In addition, turkey meat and fat, salt, peppers, spices and aromas, among others, have been added to the chorizo to achieve a flavor that is also attractive for its price.
For only 2.35 euros per unit, this chorizo weighs around 235 grams. A complete novelty to put Mercadona sausages back in the spotlight of consumers, at the same time that it adds a new attraction to its catalog in order to lead national supermarkets.
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