PayPal bets on contactless payments with its PayPal Here – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

As you may have been seeing these days, he is becoming a indefatigable generator of news especially that which escapes the limiting (and limited) world of cables. new models of smartphonesnew technologies for new increasingly powerful devices… the mobile sector is making the most of its presence in the Mobile World Congress to stage some of its main weapons for the coming months and years.

Of course, a giant of the digital world like PayPal could not stay out

PayPal Here: contactless payments within reach of a card reader

The well-known online payment method company has taken advantage of its presence at the Mobile World Congress (MWC) to announce the launch of a new card reader PayPal Here, based on NFC technology, with which it seeks to boost payments contactless. According to what was announced with the company, the new solution is expected to be available in and Australia this summer and reach USA by the end of the year.

With the new PayPal Here card reader, it is easier and faster for online businesses to accept all types of payments regardless of the technology they use. Thus, they can accept payments with Chip and PIN or contactless from your debit and credit cards and mobile devices.

In addition, those companies that use PayPal Here will be able to accept PayPal payments through PayPal check-in technology, keeping track of cash and checks and sending bills and receipts so they don’t miss out on sales.

Leveraging Bluetooth technology

The new PayPal Here Chip and PIN reader, with NFC technology, operates via Bluetooth on the Smartphone or tablet (for iOS and Android) and will allow you to accept secure payments, from anywhere, through the PayPal Here app.

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NFC technology will work in the same way as payments contactless in the establishment, that is, it is enough to bring the card or mobile closer to the reader screen until the led lights appear at the top of the reader.

For their part, stores that use PayPal Here will bear the cost of the reader , as well as the payment of a reduced fee for each transaction. To accept payments, the merchant must have the current version of PayPal Here. The app is available for download at and , and the PayPal Here card reader can be ordered online or through the PayPal Here app.

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