Top 16: Best Instagram Post Scheduling Tools (2019)

Although no one disputes the current hegemony of Facebook as the leading global social network, we must not lose sight of the unstoppable growth of other platforms such as Instagram in recent years, especially among the youngest. With more than 1,000 million active users per monthInstagram is not only an attractive social network for personal use, but also a powerful marketing tool. Many companies use it to publicize their products or services, project a good brand image, and thus increase their customer base and sales.

For such a task, brands must provide more or less frequent publications that help maintain their presence on the social network. However, posting frequently on Instagram can become a somewhat laborious task if you don’t have the right tools. What are these? The content scheduling tools

And it is that programming on Instagram is always a good option if what you want is:

Optimize content: Creating an editorial calendar will help you enhance the strategy of your publications.
Optimize your time: Leaving content scheduled in advance allows you to forget about having to publish content and be more productive.
Not dependent on mobile: With these programmers you can schedule your photos, videos or even stories from your computer.

What are, in our opinion, some of the best programming tools on this social network? Yes, there is also Facebook itself!

Buffer
chronogram
crowd fire
Facebook
hoot-suite
Later
loomly
Metricool
onlypult
Planoly
postcron
SkedSocial
SocialManagement
storyheap
Tagsscout
Wisel.it

Most of them (except Facebook itself) have free versions and paid versions (with more sophisticated options for your ). Let’s see its features in detail.

The 16 best tools to schedule content on Instagram

Buffer

Foundation year: 2010
Country: USA
Global Ranking (SimilarWeb): 6,911

This mobile and web platform was created by Joel Gascoigne, Tom Moore and Leo Widrich with the motto “A smarter way to tweet”. Yes, at first it was created for other social networks, but for some time now it has had the option of programming on Instagram.

What does Buffer allow you?

Try the platform for free for 14 days (or 7 days if it’s the Pro version).
Depending on the type of account (Pro, Premium or Business), You can manage from 8 to 25 accounts, program from 100 to 2,000 posts and add from 2 to 6 users.
Premium and Business accounts allow review popular hashtags and make analytics reports.
Price? From $15/month for the Pro version to $99/month for the Business version (the Premium version would be $65/month).

chronogram

Foundation year: 2014
Country: –
Global Ranking (SimilarWeb): 16,808,359

Chronogram is an app that allows you to schedule Instagram posts via the web and receive notifications on the smartphone so that we can send and publish them with a single click and from anywhere.

The application is available for iOS and Android and has three versions:

Free: Free, for 40 monthly posts and an unlimited number of Instagram accounts.
Staff: For 360 monthly posts and unlimited Instagram accounts. The price is $14.9/month.
Premium: $39.9/month. Unlimited Instagram posts and accounts.

crowd fire

Foundation year: 2010
Country: India.
Global Ranking (SimilarWeb): 105,018

Maybe the name doesn’t ring a bell. But we will tell you that this social media scheduling platform was previously called TakeOff and Publish. Although it seems to have had some problems recently, it has some interesting things that may be useful for you to program on Instagram.

It has a free version (although very limited) or a 14-day trial version before opting for payment methods.
The prices of the paid versions are quite cheap: they are around from 7 to 75 dollars per month.
The interface is simple and intuitive. You can schedule, monitor and review results of your Instagram account.

Facebook

Whaaat? Effectively, Facebook enabled in August 2019 the option to publish and schedule content on Instagram from the Facebook Creator Studio. It can be done from the desktop, in as many accounts as you are an administrator and for both photos and IGTV. At the moment it is not valid for program stories.

hoot-suite

Foundation year: 2008
Country: Canada
Global Ranking (SimilarWeb): 5,703

Created by Ryan Holmes, David Tedman and Dario Mali, This platform has a free version with limited options. However, for teams and professionals in the field, it is preferable to get one of the plans it offers, which range from €19 to €599/month:

Professional: You can manage 10 social profiles, use key performance metrics and limit ad spending to €500/month. In this case it only allows 1 user.
Equipment: 20 social profiles, 3 users, custom analyses, exportable reports and an advertising spend limit of €2,000/month.
business: 35 social profiles, 5 to 10 users, publication approvals, 24/7 customer support with multilingual coverage, and an advertising spend limit of €5,000/month.
enterprise: With customized solutions for greater efficiency.

At a general level, we highlight not only the programming and publication tools (they include a url shortener so you won’t have to change applications when you have to), but also monitoring and analytics.

Later

Foundation year: 2014
Country: Canada
Global Ranking (SimilarWeb): 9,358

This platform will also allow you to publish or schedule on Instagram at the time you decide. It has a fairly simple interface and the following options:

Media Library: So that you can find the visual content that you have added to be published later.
Conversations: Management of the comments of your followers and customers.
Analytics: Option to know the level of traffic you have generated and your featured posts, among other important factors.
Search and Repost: You can also republish third-party content without using another app.

loomly

Foundation year: 2015
Country: USA
Global Ranking (SimilarWeb): 162,245

This platform has some curious features, in addition to those of publication or programming, such as:

Creator of content calendar.
Generator of ideas for posts.
Previews of the publications customizable.

If you want to try it, you have a period of 15 days to do it for free. Then you will have to choose one of its programs (Base, Standard, Advanced, Premium or Enterprise) with more advanced options: several users and a greater number of publications per month, monitoring, analytical reports or customization of your own page within its platform. The prices of the plans range between €36 and €299/month.

Metricool

Foundation year: 2015
Country: Spain
Global Ranking (SimilarWeb): 62,196

A Spanish tool. Metricool allows programming (and monitoring, analytics, hashtag tracking…) both on its web platform as well as on its mobile application. In the latter you can activate your push notifications, so that every time it’s time to post, you get a message on your phone, with the text and image or images pending launch on Instagram.

Metricool offers a Free version for a single account, and paid versions:

Individual: €9.99/month. 10 profiles and possibility to download reports.
Brand & Teams: Starting at 17.99 euros/month. From 3 to 250 profiles, reports and the possibility of adding other members of the work team.

onlypult

Foundation year: –
Country: Holland
Global Ranking (SimilarWeb):85,528

One of our favorite tools. We highlight her:

Its simple and intuitive interface.
offers you several hashtag categories so you can add them to your publications and you can increase your reach.
It also guides you on best times of day to post
You can schedule photos and videos (which you can also edit from the platform itself). The GIF format, yes, still does not accept it.
Allows programming stories.
You can check your private messages and statistics of your page.

Like most platforms, you can register and try it for free, but if you are going to manage large accounts or more than one brand, perhaps it is best to take a look at their plans, which range from 10 to 55 dollars/month.

In addition, it has a where articles of interest are uploaded.

Planoly (formerly called Planogram)

Foundation year: 2015
Country: USA
Global Ranking (SimilarWeb): 52,014

What does Planoly offer as a scheduling tool?

allows you to upload 30 images per month in its free versionand a Unlimited number on their paid plans.
You can see your feed in its entirety (42 images in total), a good option if you want to review the general appearance of your page.
It also has a calendar from which you can check all your posts, past and future.
Depending on the plan you choose, you can add more than one user: 2 in the Duo version, 5 in the Squad version and 10 in the Team version. In the last two, you can also review the complete history of your accounts.
The paid versions (you have from 7 to 159 dollars per month depending on the one you choose) also allow the publication of various types of content: photos, videos and GIFs.

Postcron

Foundation year: 2011
Country: Argentina
Global Ranking (SimilarWeb): 42,140

If you want to try Postcron for free you can do it for 7 days. Then you will have to choose one of their plans and pay for them:

Staff: 8 dollars/month, 2 Instagram accounts and 100 posts.

Entrepreneur: $24/month, 6 Instagram accounts and 500 posts.

Company: $59/month, 10 Instagram accounts and 2,000 posts.

enterprise: $169/month, 40 Instagram accounts and 3,000 posts.

Also, if you pay annually you can benefit from two free months on the platform.

Sked Social (former Schedugram)

Foundation year: 2014
Country: Australia
Global Ranking (SimilarWeb): 137,551

The Schedugram platform (which changed its original name to the current Sked Social) will allow you to schedule and manage your Instagram accounts free of charge for 7 days. But after this period you will have to pay. Paid versions range from $25/month to $260/month. Accounts with up to 4…