The keyword search It is one of the fundamental tasks when considering a web positioning strategy. To find these terms, which will undoubtedly help your website to be relevant in the search results of your sector, there are different tools. One of them is
if you are looking for one keyword analysis tools, You have come to the right place. In this post we will tell you everything you need to know to get the most out of Answer the Public in your KeywordResearch.
Keep reading to find out how it can help you improve the positioning of your website!
What is Answer the Public?
It is a free tool, which allows us to collect information about a specific key term, to respond to users. It will show us, based on a keyword, all the questions, searches and related suggestions made by users on the Internet.
Created by CoverageBook, this tool will allow you know all the questions that your users ask, when inserting that specific term in the search engine. It is as simple as indicating the keyword to be tracked, setting the country and language, and it will return a complete result of the searches made in the search engines on that specific keyword, in addition to multiple variants. All this information will be found summarized in tables, arranged alphabetically.
How does Answer the Public work?
Even though it is a free tool, it is convenient to indicate that certain functionalities are reserved for the PRO option, of payment. However, the most basic version offers us a large number of results.
Once you have chosen the term to analyze, it will be as simple as inserting it into the tool, setting the country and language where we want the results to be displayed, and starting to discover all the information displayed. We can divide it into different sections, all of which can be viewed graphically or in the form of data. Furthermore, it will allow us download graphs or export data in .csv format.
Questions
In this section, we can see the most relevant issues that users do towards a specific key term. We will find two visualization formats, in the form of a diagram and through the list of data grouped around each of the questions: what, how, which, who, when, why… In addition, you have the possibility to click on each one them, taking you to specific search results.
prepositions
For this section we will find different suggestions that revolve around the use of the term in question, combined with different prepositions that throw variants of the same. It is about giving more information about the user’s search intentions. You can view the different suggestions, depending on a specific preposition.
Comparisons
If you are looking for ideas to make comparisons between said term and other related words, this section will help you to know what other keywords are searched together to the term you are analyzing. As in the rest of the sections, you will be able to observe these comparisons, grouped in certain terms: versus, equal, vs, and, or…
in alphabetical order
This is a way to visualize the target keyword, based on its suggestions with other terms. These will have a peculiarity, since they will be arranged in alphabetical order, being able to observe new terms long tailfor each letter of the alphabet.
relative terms
On the other hand, relative terms will allow us to find new suggestions when searching for more specific keywords on a specific topic. Once again, clicking on each result will take us to the specific results for that search. The data will be offered through a diagram or, where appropriate, a list of them.
Advantages of using the tool for your website
As you have seen, this tool will provide you with a large amount of information in a matter of seconds. In addition to the fact that most of its functionalities are accessible for free, you will be able to carry out the entire process online, since it is not necessary to install software to work with it. We tell you how you can get the most out of it!
Ideas for new content
It is possible that on some occasion it has happened to you that you get stuck on new ideas when facing your content marketing. It can be a way to find inspirationabout what interests your user.
In addition, you should know that it is a way to have some security, that what you are going to write about really interests your audience and is capable of answering the questions that are asked in the search for results.
semantic breadth
One of the problems when generating content is that sometimes our texts do not have a certain semantic breadth. When writing articles for our website, we should not only look at what the search engines value the most, but also the user. And without a doubt, the semantic amplitude is something enriching for both. It is therefore a way to increase the density of keywords and not fall into the keyword stuffing.
By improving the semantics of your keywords, you will be informing users who search for that topic in question. Plus, Google will consider you relevant.
Long tail terms
Answer the Public offers you a long list of long tail keywords to create quality content. It is a way to attract qualified traffic to your website, since it allows you to go as deep as possible in the investigation of that keyword.
These are all advantages, since on the one hand these types of terms are less competitive, and therefore they are easier to rank. On the other hand, they are more specific, limiting the search criteria, which means that they are often more transactional.
Improve your CTR
You have the possibility of using the exact titles that your users are looking for on the Internet, and in this way, increase your CTR, since it will be more intuitive when it comes to solving the doubt that your target audience has. All this will make it easier for a potential client to find you on the Internet.
Comparison with other tools to search for keywords
Nowadays it is possible to find an alternative for almost all the tools available for the creation or management of a web page. In this case, Answer The Public is a tool that offers a lot of beneficial features, but there are other tools available.
It is for this reason that we have taken the time to make a comparison between Answer The Public and other available tools. Each one of them, with different characteristics for the search of key words. Next, We explain a little more about each of them and how they compare:
ubersuggest
When it comes to keyword research, one of Answer The Public’s biggest competitors is . In addition to adding the autocomplete feature offered by other Google tools, gives you more detail with the help of its search volume. It also allows you to know the CPC data of your keywords.
This way you will be able to know which are the best qualified keywords for your web page and there are other special functions that define it. Like the level of competition for a keyword in the SERPs, filters and the option of having all the information within an Excel document.
keywordtool.io
Beyond the advantages that each of the other tools offer compared to Answer The Public, Keywordtool.io is special. And that is because it shows results that, in addition to including Google, also offer results from YouTube or stores, such as Amazon or Ebay. Only if you have an affiliation with Amazon or an online store.
By having this wonderful feature, it is possible to get more help when searching for keywords for your e-commerce without so many complications. This way you will know what products people are buying and understand what the approaches are within Amazon.
keyword surfer
Better known as a Google Chrome browser extension, it allows you to know the volume that a keyword has in searches. In addition, it has special features that offer you autocomplete suggestions when searching for a word with this tool.
And it also allows the suggestion of other options once the result is obtained, depending on the relationship they maintain with the subject. So it can be said that it is an excellent option to find long tail keywords through Google searches.
In addition to that it only requires installing the extension in your browser and entering the keywords you want in the search engine as any user would.
Keyword Sheeter
Thanks to this tool you can get keyword results based on Google searches. That is, it shows you the list of most common searches based on the chosen keyword to suggest the long tail keywords.
It has a wide variety of filters to obtain more precise results and also with the search of 1000 keyword suggestions available. Thanks to its filters, it is much easier to obtain keywords that are consistent with the exact content of your web page.
As you have been able to verify, Answer the Public, is a very powerful tool when designing your content marketing plan. It will help you find more specific keywords for your sector and in this way, reach users more easily.
In we are one that we work the content writing in our web projects, making use of this and other tools that allow us to know the sector and the theme that users demand.
And you, did you already know this tool? Do you use any similar? We read you in comments.
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