What is integral logistics and what are the 6 processes it must include – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

Integrated logistics can be defined as a organizational model essential where resources, merchandise, information, operators and departments are fully synchronized necessary to get orders to customers in the shortest possible time.

This model has been especially useful for eCommerces that manage a significant volume of orders and they need to face the challenges of omnichannel, as it allows faster detection of any problem within the logistics chain, anticipation of any problem that may arise while optimizing the time and costs of the production process.

Although achieving comprehensive logistics requires a higher investment at the beginning, Over time, the production chain will become more economical and customer needs can be more easily managed.

Unlike traditional logistics, where a given company you can subcontract another company to take care of transport or storage, An eCommerce that applies comprehensive logistics manages all its processes without hiring third parties.

6 processes that a comprehensive logistics supply line must have

The fundamental point for comprehensive logistics management to work correctly is define and delimit the processes, establishing an optimal communication system both internally and between departments.

1. Before order

The supply chain does not start the moment the customer places an order, but starts from the moment that the company must buy and store the raw material to make your own product. This is why it is very useful to have personnel in charge of contacting suppliers, optimizing costs and continuously replenishing stock.

2. Stock and supply

In a clothing eCommerce, sweaters are not sold during the summer. Some products have the same demand during the year, but others are determined by the time of year. So, the staff of this department must report to purchases how is the inventory, ensuring that there is always availability of the products demanded and that space and money are not wasted on products out of season.

See also  How to connect your Whatsapp Business account with your CRM Pipedrive - Marketing 4 Ecommerce - Your online marketing magazine for e-commerce

3. Storage

The function of this department is deliver the material so that the product is prepared and shipped to the customer. Depending on the products that the digital business sells, different systems can be used that will make the most optimal storage process.

For example, FIFO (First in, first out, first in, first out), LIFO (Last in, First out, last in, first out), FEFO (First expired, first out, first to expire, first to leave). With these systems, the quality of the product and that it arrives in good condition to the customer.

4. Preparation of orders

At this point the staff takes care of the picking and packing of products or packages, making use of the appropriate packaging so that they are not damaged during the trip. In e-commerce logistics, it is essential to have strategies to deal with PEAK. For example, Celeritas makes use of automated batch-picking / pick-to-light, advance preparation from Monday to Sunday, or proactive HR and training management.

5. Logistics transportation

Once the orders have been prepared, the parcel transport companies take care of the home delivery or point of convenience. The main trend here is to be able to access multiple networks from a single operator to access the full range of new services and to reduce risk and dependency on a single provider.

6. Customer service

This department is the face of the company and they must take care of for know if you are satisfied with your products or if it is necessary to make a return.

See also  How Admitad works: reasons to choose your affiliate network

Comprehensive logistics solutions

Some companies, especially new ventures, need to hire a comprehensive logistics service to help them optimize their supply chain.

For these cases, there are platforms of This company offers transport services, warehouse logistics and personalized advice for the expansion of eCommerces.

Stay informed of the most relevant news on our news channel

Loading Facebook Comments ...
Loading Disqus Comments ...