While the vast majority of companies are being affected Due to the crisis caused by Covid-19, eCommerce has shown a fairly important rebound. Within all online stores Amazon has gained a large share of the market, But despite its takeoff, the retail giant has made a decision that harms those who until now made money by redirecting customers to its platform: cut commissions considerably in the United States.
This is how Amazon Affiliates works and their sales commissions
Amazon Affiliates is one of the most recognized and important in the world and has worked for many years as a source of income for media, web masters and .
Its use is really simple: the affiliate only has to place the advertisement of a product from its vast catalog on their website or blog, either by generating a special link, a link with an image or a banner. If the users who have seen it and have clicked on those links end up buying, Amazon will pay a commission to the affiliate.
Amazon affiliate commissions are reduced by up to 62.5%
Amazon has announced that As of April 21, it will reduce affiliate commissions for its partners in the United States, reductions so important that they reach up to 62.5% in some categories.
And while many large media outlets and well-known influencers use the Amazon Associates program as an extra to supplement expenses, suddenly thousands of others will suddenly see lose half of their income in the midst of the coronavirus crisis.
For example: affiliate commissions in the furniture and home products categories decreased from 8% to 3% commission, while the commission for food fell from 5% to only 1%, according to lhe new Amazon Affiliate commission table that
For you to compare, these are the current Amazon affiliate commissions and that are will apply only until next April 21:
An Amazon has confirmed that affiliate commissions will occur on April 21, and assured that “Amazon regularly evaluates the offer of its affiliate program to ensure that it competes with the industry in general”He also added that these evaluations are a standard practice in the industry.
Amazon also faces the crisis caused by Covid-19
Despite the boost that Amazon received due to the coronavirus crisis, the great marketplace has been affected on several fronts: after the wave of orders, the company had to make big changes to your Prime logistics systemprioritizing shipments and storage of basic products.
To try to counter the large number of orders it has had to face, Amazon has hired , and expects to hire 75,000 more in the coming weeks.
In addition to facing the current situation of its Prime delivery service, in which deliveries from third-party sellers represent , the company also had to stop your Amazon Shipping program, with which it provided a delivery service to third-party companies.
Be that as it may, this is a very hard blow for many Amazon affiliates in the United States, although For now, it has not been confirmed if this reduction in affiliation commissions will also be applied to other markets such as Spain soon.
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