In the eighth class of the competition analysis course we are going to see how to use Semrush to find out a little more about our competitors.
This tool will make us reflect, not only on what we have seen throughout the course, but also on whether the companies that we believe are our competition, may not be.
We are going to see how to use this great tool commonly used to improve online visibility and discover market trends, to analyze our competitors. Go for it!
You see it! The tool of tools. Think for us and think like Google, which is what it is about when analyzing the competition.
As we have seen, we had several competitors in mind but without any objective source as such. But now we do have it thanks to the Semrush data, and as you have all seen in the video, the results have been surprising, to say the least.
As for optional tasks, we suggest you use the free version of this wonderful tool to analyze our main competitors. Let’s write down what keywords are working, the profile of the backlinks that link to your website, the SEO strategies they apply, or even their SERP positions. Go for it!
As always, if you have any doubt or question, you can send it through the support form of the subscriber intranet. See you in the next lesson! 🙂
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