Content management system: what is it and which one to use?

Do you already have a registered domain and opted for a good website hosting? So, the next step is to make it clear how you are going to build your page.

For some simpler projects, an excellent alternative is to use a content management system, also known as a CMS (Content Management System, in English), such as WordPress, for example.

Choosing the most suitable content management system for you will vary depending on the type of page you intend to create and also according to the technical capabilities you have.

The secret is not to define the best system for Web pages, but which CMS is going to satisfy your needs in the most efficient way possible. In order for you to better understand what this system is and which are the main ones, we have selected the contents of this post.

Understand the concept of CMS

The Content Management System (or CMS, an acronym well known among web page developers) is basically a set of functions used to facilitate the creation of web pages.

These systems have the main objective of facilitating both the creation and editing of page elements from a visual interface, without the content creator needing to understand the programming language. That is, you do not need to be a developer or developer to put your page on the air, since the CMS automates several functions for you, such as including images, audios, videos and documents in your content.

The system is a very practical and fast execution alternative, in the end, depending on the use and also on the chosen CMS, it ends up not being necessary to touch any line of code.

What makes the CMS quite individual is that the plugins are made to drive and complement functions on the pages, like improving the ranking of your pages in the , like Google. Not to mention that you manage to choose ready-made matrices and themes, being able to customize them with the characteristics of your brand and also put your blog on the air in a short time.

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Top 3 Content Management Systems

You can count on three main CMS tools:

  • Joomla,
  • wordpress,
  • Drupal.

All of them are free, and can be installed with extreme ease in most web page hosting plans.

Do you want to know more details about them? Look what’s coming!

1.Joomla

This is a system that is between WordPress and Drupal, since it presents certain advanced resources of the second and the editing facilities of the first. It is essential for people who see Drupal as a very technically difficult CMS and for those who consider WordPress limited.

He has several plugins and themes available like the other CMS.

Like WordPress, it has a community that helps answer questions.

It is a recommended CMS for those who intend to build virtual commerce Web pages, as it presents resources that favor this practice.

2.WordPress

WordPress is the most popular CMS on the market. According to one, approximately 40% of all web pages that use a content management system end up choosing WordPress.

The one with the most plugins and themes available. In addition, the community that uses this system is extremely active, which makes it very easy to solve any problems with the platform.

3. Drupal

Drupal is the oldest and most developed platform, and it provides various back-end customizations and modifications.

It is also possible to create and edit a Web page with this system with some ease, but when compared to WordPress, for example, there is an extra requirement of knowledge about some programming languages.

As it is a more complete platform, it allows more alterations, in addition to being more flexible, and can be used in various types of projects.

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The benefits of the CMS

The CMS has many benefits for those who intend to create their pages on the Internet. Check out the main ones below!

Easy to open and update

The main benefit of a CMS is certainly the ease to develop a page and of course, to keep it updated.

Access to work occurs in the browser, therefore, it is not necessary to download any specific software.

This allows the creation of pages without delay, making it possible to take better advantage of market opportunities and deliver higher quality content.

Practicality to create possibilities

Do you have a website? If the answer is yes, you certainly already know that it is important to always be attentive to the trends and novelties that appear in the market.

That’s why your pages must be flexible to receive these new perspectives.

With a good CMS you can open a new tab on the page, add videos, images and customer testimonials. All of that can be done without deep knowledge of programming logic.

Applicability of optimization techniques for organic search

Every entrepreneur who wants to make their website a reference in the digital market must know that it is essential to know and apply optimization techniques for organic search or.

There are several SEO techniques, such as image optimization, the use of link building, the use of keywords strategically and the structuring of content.

Regardless of what you do, it is necessary to devote the attention that each page of your website deserves. And if it’s complex, it can be very difficult to maintain that optimization properly.

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With a CMS this can be done much more easily, which helps you understand what you have done to get to the top positions.

The importance of adopting a content management system

You already know that you should always look for new ways to improve the user experience on your Web pages, offering new resources, in addition to managing activities well.

You can accomplish those purposes more conveniently when you use a content management system. However, it is important to make it clear that there are several options on the market and that none will do all the work for you. The CMS is just a way to automate some features that might take a long time, even months, to accomplish.

We show, here, the 3 main ones with their characteristics, but do not think that the choice of the system can be done in any way.

The big job in this regard is to align the need for your website with the available resources.

Start working with digital content

Now that you know what the content management system is and you know the main ones, be sure to choose one to start working with digital content.

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