The idea of working from anywhere in the world and earning extra income while you sleep is always very seductive, isn’t it? And it always appears when we talk about digital entrepreneurship.
After all, in the world of the Internet, you don’t need to be present at the time of the sale.
And we have several examples on the market of people who managed to make that wish come true.
However, before reaching a profitable scenario, it is necessary to spend a lot of time studying the possibilities, analyzing your profile as a digital entrepreneur and carrying out good planning.
Not sure where to start? Don’t worry, we’ll help you with that!
We elaborate a very complete step by step so that you can create your business on the Internet and do a good management so that you bring good results.
Check out!
1. What is digital entrepreneurship?
Digital entrepreneurship consists of creating a business on the Internet, selling services or products online, without the need to invest in physical spaces.
Some examples of digital businesses are: online courses, ecommerces, blogs, affiliate marketing, YouTube channels and technological solutions in general.
The main advantage of this business model is that you do not need to invest a lot of money to get started, compared to the offline market.
In addition, this format allows the entrepreneur to work wherever and whenever he wants, with greater flexibility in his routine.
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2. Reasons to become a digital entrepreneur
If you do the exercise of searching for terms such as digital entrepreneur, digital market or online business on Google, you will see that several articles like these will appear, confirming what we said some time ago here on the blog: entrepreneurship on the Internet is worth it.
But how to enter that market? Will it be safe? How can you stand out from your competitors?
To begin, we must break one of that we mentioned in the introduction of this article: there are no magic formulas to “make money online while you sleep”.
But if you are willing to learn a lot about the market and offer a quality service to your future clients, we have put together some tips that can help you with this challenge!
Do you want some reasons to believe in that?
2.1. You do not need prior knowledge to start
To start your digital adventure, you don’t have to go through a selection, have technical programming knowledge or take specific courses, although it is always recommended to invest in your learning, right?
2.2. The activity can be reconciled with your profession or personal obligations.
You can start digital entrepreneurship while you are still studying or in parallel with your current profession.
In some markets, such as affiliate marketing, platforms typically require only adulthood to sign up for the program.
23. Digital products and sales are very well accepted by the public.
Consumers have already broken resistance to digital products and online transactions. In fact, many of them even prefer these formats to traditional media.
Others prefer to make an optimal combination. This is the case for readers who like to have physical books, but who also buy e-books because of the ease of reading on devices and even on their smartphones.
2.4. It is not necessary to have infrastructure or fixed costs initially
You can also include in this list the fact that it is not necessary to have a large physical infrastructure for the development of digital entrepreneurship. In fact, it is possible to work from anywhere in the world.
2.5. You can become an authority on the subject
Sell a product, generate content about it, engage with people who need such solutions. All this will give you more knowledge of the market and the public and, consequently, establish your authority.
3. What do you need to be a digital entrepreneur?
At first, you will only need a computer with Internet access to get started. But in addition to the team, some features are essential for those who want to have online businesses.
3.1 Curiosity
The word curiosity can have a pejorative meaning, as if every curious person shows excessive interest in other people’s lives, but the origin of the term has nothing to do with that.
Curiosity is nothing more than the natural ability to ask questions and want to know more about a certain subject.
Surely you have already gone through the experience of finding a child when he starts to talk and asks questions about everything, wanting to understand the world around him and, often, adults do everything automatically, mainly at work, so much so that we forget to ask ourselves why we are performing certain tasks.
Therefore, to undertake on the Internet, one of the qualities that you will need to cultivate more is curiosity, because it is only by doing a lot of research on the market and consumer behavior that you will find gaps to act and offer a solution that really adds value to the company. life of the people.
3.2 Desire to study or specialize
It is common for people to study for a while and believe that they already know everything about a subject, ignoring that knowledge and tools are constantly changing, mainly on the Internet.
That is, if you are very curious, but you do not like to study, the spirit of digital entrepreneurship is not for you.
This does not mean that you should spend hours of your day on the computer. As with everything in life, you need to find a balance between learning more and using this knowledge to implement change.
To start, read at least an hour of news daily about your market. Over time, you will feel the need to specialize in a subject that impacts your business the most.
3.3 Wanting to help people
“Entrepreneurship is much more associated with identifying problems and opportunities to implement an idea that causes positive impacts than being innovative and creating something never seen before.”
You must have already read this sentence in our post aboutand just this phrase has a special meaning in this context.
Think of apps like, for instance. There is nothing innovative about renting rooms or houses, right?
But if you are aware of the matter, you know that the difference of Airbnb is that it offers more security for users.
A simple solution, but one that generated a great positive impact. From now on, that is where you should focus your efforts.
4. Advantages of digital entrepreneurship
The main advantage is that you can manage your business from anywhere in the world, as long as you have access to the Internet.
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4.1 Spending more time with family
Answer truthfully: how many times have you skipped out or been late for a birthday because you were working or got stuck in traffic?
In the case of online businesses, this can happen, but much less so, because you can work at home, if you prefer.
Of course, that does not mean that you will not have a pre-established routine, nor that you will be able to spend all day playing video games with your children, but digital entrepreneurship certainly gives you more freedom to adjust your schedules and.
4.2 More flexible hours
At the beginning of your business, you will need to work hard to conquer your space in the market, even more if you only manage the venture. But working hard doesn’t mean working all day, not least because no one is productive all the time.
By becoming a digital entrepreneur, you define your own hours, you work in the periods that yield the most and you can even postpone a commitment due to some unforeseen event, something that is much more difficult when you work during business hours from 8 a.m. to 6 p.m. .
4.3 Cost savings
If you only need a computer with Internet access to start, of course you save a lot by renting a space for your company and all the fixed expenses derived from it, such as water, electricity, taxes, etc.
It is clear that the expense will vary according to your business model, but it is certainly much cheaper to create an online business than to have a physical establishment.
4.4 Easy to reach many people
According to a study of more than half of the world’s inhabitants are connected to the Internet, and this number tends to grow as the tools evolve.
This shows that undertaking online is the best way to reach more people nationally and even globally.
While with physical businesses you would have your performance limited by geographical and mobility barriers, with online businesses and a Well defined, you manage to reach various parts of the country and the world, making more people know about your product.
4.5 Ease of scaling
Scaling a business means increasing the volume of production and sales without increasing investments and fixed costs in the same proportion.
Once again, this will depend on your business model, but it is undeniable that it is “easier” to scale a digital startup than a physical store.
Thinking of an example of our day to day: online courses. Online courses, as you may already know, are educational materials produced to be consumed on the Internet.
Once you have developed your material and made it available online, anyone who pays for it will be able to access it without you having to record the lectures again. This type of product will not be out of stock either, unless you decide to remove it.
Unlike the face-to-face class that you would have to go to the student and you would be limited to the region where you live, with online businesses you do not have these limits.
With that example it was easier for you to understand the concept of scaling, right?
5. How to choose the best niche in the digital market
As entrepreneurship is a way of working or obtaining additional income, it is pertinent that it be associated with topics of interest to you, since initially your activities will be carried out during your free time.
In addition, with greater sympathy and knowledge on the subject, it will be easier to follow trends and news and, of course, take advantage of them and stand out from the competition.
So, here are some tips for you to choose the right niche for you.
5.1. List your skills and talents
Here at , we believe that everyone can become an expert in something if they are truly willing.
But if we could give you some advice, it would be: choose something that you enjoy doing and, preferably, that you already have some knowledge of. In this way, the process of creating your digital enterprise will not only be intuitive, but also more pleasant.
Therefore, the first step in choosing your market niche is to make a list of the topics that you dominate the most. Try to answer the following questions:
- What are your hobbies?
- What kind of activities do you excel at?
- What kind of subjects do your friends ask you to teach them?
- What…
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