Goalinn online store: opinions and evaluation – Marketing 4 Ecommerce – Your online marketing magazine for e-commerce

The sport has always been in fashion, and football especially. Now he is more than ever eCommerce so today from M4C, we mix these three elements for , specifically the football. Today it is your turn to submit to our review… Goalinn online store Let’s get started!

Goalinn Online Store: history of a group dedicated to Sports eCommerce

To analyze the eCommerce of GoalinnLet us first briefly explain his story. Goalinn belongs to cluster the first network of online stores specializing in the sale of sports equipment. Originally founded as Scubastore.com in 1997, was converted into Tradeinn in 2009, giving the company a real boost, betting on the most cutting-edge technology in eCommerce. From there, the other brands belonging to Tradeinn were born, each of which specialized in a sport. In this way, we talk about snowinn.com (specialized in skiing and snowboarding) and trekkinn.com (specialized in mountain and hiking articles), bikeinn.com (specialized in cycling), Smashinn.com (tennis and paddle), swiminn.com (swimming), Waveinn.com (of nautical and fishing material), Motardinn.com (of motorcycle equipment), Outlinn.com (a sports equipment outlet), Runnerinn.com (specialized in running and triathlon equipment) and finally the case at hand, goalinn.com specialized in football equipment.

Goalinn online store: extensive football range and prices that enter the eye

At M4C we always value as essential that any online business has a wide range of products of the world to which it is dedicated to sell. That is, the client has the opportunity to choose between many product categories and between many products in the same category. In the case of the Goalinn online store, this requirement is fulfilled and with a very good grade, and we can see how there are products that range from official kits, even boots, footwear, accessories, gloves, sports medicine, electronics… and they are all for children, women and men. As for the web design, is attractive to the eye as its corporate color (green) blends seamlessly with interactive photographs from the world of football. In its home, we can also appreciate its categories at a glance and we also find all the brands that are offered on the web. To put some downside and be critical, we could propose Goalinn to enable a space on your website to include customer satisfaction messages. Messages that would help build loyalty and attract new users. Another very important point in all eCommerce, are the prices those who sell their products. Are there discounts? Or maybe promotions? Price is the main factor when devising an online sales strategy, with it you can play a lot and a small variation can become a elderly . Therefore, we can note that Goalinn plays its pricing strategy very well since we can find items on sale, an offer that in some cases reaches 42%. And not only that, but in another of the categories we can see what products are on sale. Something that we also quite like.

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Goalinn Online Store: Returns, Payments and Customer Service

During this analysis, we tried to find some aspect of Goalinn eCommerce to improve, but so far it is proving to be an expensive task. The same thing happens with the issue of returns. In many cases we have seen how the shops did not allow returns, and in others they did, although the shipping costs were always paid by the customer. That is to say, in these cases, the client had to be very sure of his selection and once his purchase was made, he was responsible for everything. Goalinn instead facilitates the consumer the return process provided that, of course, the product arrives with an error or some fault. In this way it is only necessary to enter your user password and activate the return process in which Goalinn bears the shipping costs and in 30 days maximum would be solved. Now is the time to assess the ease of our payment in the purchase process. This is another of the points that online users give the most importance to in our online purchases. And it is that, for example, more and more people trust alternative payment platforms such as , a platform that provides us with security and speed in our purchase. Goalinn doesn’t miss its pull and in addition to being able to pay through MasterCard and Visa, we can make use of PayPal and other platforms. To put the icing on the cake that the Goalinn online store has become, we are going to talk about its customer servicea key element in our satisfaction and loyalty and that many companies leave a little aside. of course, it is not the case of Goalinn. This store, which offers us an email response in less than 24 hours, different telephone numbers and a list of frequently asked questions that will undoubtedly save us from having to contact the company’s staff more than once.

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Goalinn Online Store: the unique but, the RRSS

It is the only but that we are going to put in the Goalinn Online store, although it is a big But. We miss a greater presence and activity on like or Facebook. Undoubtedly, these are promotion, information and customer loyalty platforms and all businesses that are actively dedicated to selling online should be active in those places. eCommerce today cannot be understood without social networks, but otherwise…keep it up Goalinn. In any case, this is not the only sports eCommerce we have analyzed: how about you take a look at our reviews of Decathlon, Décimas.es or Sprinter online? Help us choose the best online sports store in Spain!

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